{"version":"1.0","provider_name":"WeNet","provider_url":"https:\/\/wenet.pl\/blog","author_name":"WeNet Group","author_url":"https:\/\/wenet.pl\/blog\/author\/wenet-group\/","title":"Jak wykorzysta\u0107 brand book w marketingu?","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"6LtEMisl47\"><a href=\"https:\/\/wenet.pl\/blog\/jak-wykorzystac-brand-book-w-marketingu\/\">Jak wykorzysta\u0107 brand book w marketingu?<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/wenet.pl\/blog\/jak-wykorzystac-brand-book-w-marketingu\/embed\/#?secret=6LtEMisl47\" width=\"600\" height=\"338\" title=\"&#8222;Jak wykorzysta\u0107 brand book w marketingu?&#8221; &#8212; WeNet\" data-secret=\"6LtEMisl47\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/wenet.pl\/blog\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/brand_book.jpg.jpg","thumbnail_width":1080,"thumbnail_height":720,"description":"Ka\u017cda silna marka, kt\u00f3r\u0105 podziwiaj\u0105 klienci, opiera si\u0119 na sp\u00f3jnej to\u017csamo\u015bci \u2013 od logo, przez elementy graficzne, po strategi\u0119 komunikacyjn\u0105. Jednak za t\u0105 sp\u00f3jno\u015bci\u0105 stoi co\u015b wi\u0119cej ni\u017c tylko dobry design \u2013 to precyzyjnie opracowany brand book, o kt\u00f3rym opowiemy w tym poradniku. Czym jest ksi\u0119ga marki? Dlaczego warto mie\u0107 j\u0105 w swojej firmie? Jak [&hellip;]"}