{"id":10073,"date":"2023-12-14T13:38:47","date_gmt":"2023-12-14T12:38:47","guid":{"rendered":"https:\/\/wenet.pl\/blog\/?p=10073"},"modified":"2026-04-29T09:58:54","modified_gmt":"2026-04-29T07:58:54","slug":"czym-jest-mobile-first-index-czyli-jak-dostosowac-strone-do-urzadzen-mobilnych","status":"publish","type":"post","link":"https:\/\/wenet.pl\/blog\/czym-jest-mobile-first-index-czyli-jak-dostosowac-strone-do-urzadzen-mobilnych\/","title":{"rendered":"Czym jest mobile-first index, czyli jak dostosowa\u0107 stron\u0119 do urz\u0105dze\u0144 mobilnych?"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1080\" height=\"720\" data-src=\"https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/12\/27.png\" alt=\"Dostosowanie strony do Mobile First Index\" class=\"wp-image-10074 colorbox-10073 lazyload\" data-srcset=\"https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/12\/27.png 1080w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/12\/27-450x300.png 450w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/12\/27-200x133.png 200w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/12\/27-768x512.png 768w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/12\/27-696x464.png 696w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/12\/27-1068x712.png 1068w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/12\/27-630x420.png 630w\" data-sizes=\"(max-width: 1080px) 100vw, 1080px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1080px; --smush-placeholder-aspect-ratio: 1080\/720;\" \/><\/figure>\n\n\n\n<p><strong>Kolejny rok z rz\u0119du wed\u0142ug raportu 2023 Digital, odnotowujemy wzrost ruchu w Internecie z wykorzystaniem smartfon\u00f3w. W tym roku liczba u\u017cytkownik\u00f3w urz\u0105dze\u0144 mobilnych przekroczy\u0142a pr\u00f3g 68 proc. Liczba ta ro\u015bnie z roku na rok, a przy tak znacz\u0105cych zmianach wa\u017cne jest, aby rozumie\u0107 poj\u0119cie mobile-first indexingu. Czym jest i dlaczego Google wdro\u017cy\u0142o tak\u0105 zasad\u0119? Wszystkiego dowiesz si\u0119 z tre\u015bci tego artyku\u0142u.<\/strong><\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-white ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Spis tre\u015bci<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Prze\u0142\u0105cznik Spisu Tre\u015bci\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #0a0a0a;color:#0a0a0a\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #0a0a0a;color:#0a0a0a\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/wenet.pl\/blog\/czym-jest-mobile-first-index-czyli-jak-dostosowac-strone-do-urzadzen-mobilnych\/#Mobile_first_Index_%E2%80%93_co_to_jest\" >Mobile first Index &#8211; co to jest?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/wenet.pl\/blog\/czym-jest-mobile-first-index-czyli-jak-dostosowac-strone-do-urzadzen-mobilnych\/#Dlaczego_Google_wdrozylo_Mobile_First_Index\" >Dlaczego Google wdro\u017cy\u0142o Mobile First Index?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/wenet.pl\/blog\/czym-jest-mobile-first-index-czyli-jak-dostosowac-strone-do-urzadzen-mobilnych\/#Zalecenia_dla_webmasterow_%E2%80%93_Kluczowe_Aspekty_Mobile-First_Indexing\" >Zalecenia dla webmaster\u00f3w \u2013 Kluczowe Aspekty Mobile-First Indexing<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/wenet.pl\/blog\/czym-jest-mobile-first-index-czyli-jak-dostosowac-strone-do-urzadzen-mobilnych\/#Mobile-Friendly_Design\" >Mobile-Friendly Design<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/wenet.pl\/blog\/czym-jest-mobile-first-index-czyli-jak-dostosowac-strone-do-urzadzen-mobilnych\/#Wdrozenie_Mobile_First\" >Wdro\u017cenie Mobile First<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/wenet.pl\/blog\/czym-jest-mobile-first-index-czyli-jak-dostosowac-strone-do-urzadzen-mobilnych\/#Responsywnosc_Strony\" >Responsywno\u015b\u0107 Strony<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/wenet.pl\/blog\/czym-jest-mobile-first-index-czyli-jak-dostosowac-strone-do-urzadzen-mobilnych\/#Optymalizacja_Tresci_i_Obrazow\" >Optymalizacja Tre\u015bci i Obraz\u00f3w<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/wenet.pl\/blog\/czym-jest-mobile-first-index-czyli-jak-dostosowac-strone-do-urzadzen-mobilnych\/#Uwzglednianie_preferencji_uzytkownikow_urzadzen_mobilnych\" >Uwzgl\u0119dnianie preferencji u\u017cytkownik\u00f3w urz\u0105dze\u0144 mobilnych<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/wenet.pl\/blog\/czym-jest-mobile-first-index-czyli-jak-dostosowac-strone-do-urzadzen-mobilnych\/#Algorytmy_oceny\" >Algorytmy oceny<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/wenet.pl\/blog\/czym-jest-mobile-first-index-czyli-jak-dostosowac-strone-do-urzadzen-mobilnych\/#SEO_techniques\" >SEO techniques<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/wenet.pl\/blog\/czym-jest-mobile-first-index-czyli-jak-dostosowac-strone-do-urzadzen-mobilnych\/#Swiadomosc_wprowadzonych_zmian\" >\u015awiadomo\u015b\u0107 wprowadzonych zmian<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/wenet.pl\/blog\/czym-jest-mobile-first-index-czyli-jak-dostosowac-strone-do-urzadzen-mobilnych\/#Wplyw_na_wyniki_organiczne\" >Wp\u0142yw na wyniki organiczne<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/wenet.pl\/blog\/czym-jest-mobile-first-index-czyli-jak-dostosowac-strone-do-urzadzen-mobilnych\/#Strategia_SEO\" >Strategia SEO<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/wenet.pl\/blog\/czym-jest-mobile-first-index-czyli-jak-dostosowac-strone-do-urzadzen-mobilnych\/#Mobile-first_indexing_a_page_experience_update\" >Mobile-first indexing, a page experience update<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/wenet.pl\/blog\/czym-jest-mobile-first-index-czyli-jak-dostosowac-strone-do-urzadzen-mobilnych\/#Mobile-first_indexing_%E2%80%93_podsumowanie\" >Mobile-first indexing &#8211; podsumowanie<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Mobile_first_Index_%E2%80%93_co_to_jest\"><\/span>Mobile first Index &#8211; co to jest?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Zasada Mobile-First Indexing &#8211; czym w\u0142a\u015bciwie jest? Mobile-first indexing to jedna z kluczowych zmian w podej\u015bciu Google do rankingu stron internetowych. To podej\u015bcie, wprowadzone przez Google, zak\u0142ada, \u017ce \u200b\u200bindeksowanie i ocena strony internetowej s\u0105 oparte g\u0142\u00f3wnie na wersji mobilnej. O co wi\u0119c dok\u0142adnie chodzi z Mobile-First Indexing?<\/p>\n\n\n\n<p>W skr\u00f3cie, Google analizuje i indeksuje witryny z perspektywy urz\u0105dze\u0144 mobilnych, zamiast w pierwszej kolejno\u015bci bra\u0107 pod uwag\u0119 ich wersj\u0119 desktopow\u0105. Ten ruch ma bezpo\u015bredni wp\u0142yw na optymalizacj\u0119 strony pod k\u0105tem u\u017cytkownik\u00f3w urz\u0105dze\u0144 mobilnych, co jest istotne w obliczu stale rosn\u0105cej liczby u\u017cytkownik\u00f3w korzystaj\u0105cych z Internetu za pomoc\u0105 smartfon\u00f3w i tablet\u00f3w.<\/p>\n\n\n\n<p>Algorytm mobile-first indexing bierze pod uwag\u0119 mobilne aspekty strony, takie jak mobilna wersja strony, dostosowanie tre\u015bci strony mobilnej, mobile-friendliness, czy te\u017c og\u00f3lna jako\u015b\u0107 tre\u015bci i do\u015bwiadczenie u\u017cytkownika na urz\u0105dzeniach mobilnych. W praktyce oznacza to, \u017ce Google ocenia stron\u0119 internetow\u0105 g\u0142\u00f3wnie na podstawie tego, jak dobrze spe\u0142nia oczekiwania u\u017cytkownik\u00f3w mobilnych.<\/p>\n\n\n\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-71ba370a-ce42-4813-83d4-7e1e98e966fe\"><span class=\"hs-cta-node hs-cta-71ba370a-ce42-4813-83d4-7e1e98e966fe\" id=\"hs-cta-71ba370a-ce42-4813-83d4-7e1e98e966fe\">&lt;!&#8211;[if lte IE 8]&gt;<div id=\"hs-cta-ie-element\"><\/div>&lt;![endif]&#8211;&gt;<a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/71ba370a-ce42-4813-83d4-7e1e98e966fe\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"hs-cta-img colorbox-10073 lazyload\" id=\"hs-cta-img-71ba370a-ce42-4813-83d4-7e1e98e966fe\" style=\"border-width:0px\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/71ba370a-ce42-4813-83d4-7e1e98e966fe.png\" alt=\"Zr\u00f3b audyt SEO\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><a href=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\">https:\/\/js-eu1.hscta.net\/cta\/current.js<\/a> hbspt.cta.load(25646044, &#8217;71ba370a-ce42-4813-83d4-7e1e98e966fe&#8217;, {&#8220;useNewLoader&#8221;:&#8221;true&#8221;,&#8221;region&#8221;:&#8221;eu1&#8243;}); <\/span><!-- end HubSpot Call-to-Action Code -->\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Dlaczego_Google_wdrozylo_Mobile_First_Index\"><\/span>Dlaczego Google wdro\u017cy\u0142o Mobile First Index?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Google wprowadzi\u0142o Mobile-First Index, reaguj\u0105c na wzrost korzystania z Internetu przez u\u017cytkownik\u00f3w smartfon\u00f3w. Aktualizacja ta zwi\u0119ksza priorytet indeksowania stron mobilnych, uwzgl\u0119dniaj\u0105c rosn\u0105ce znaczenie mobilno\u015bci. Algorytm Mobile First k\u0142adzie nacisk na mobile-friendly design, mobile content, i indexing optimization. To dzia\u0142anie ma poprawi\u0107 do\u015bwiadczenia u\u017cytkownik\u00f3w mobilnych, wp\u0142ywaj\u0105c na page experience i organiczne wyniki wyszukiwania.<\/p>\n\n\n\n<p>Google zauwa\u017cy\u0142 problemy z indeksowaniem mobilnym i wprowadzi\u0142 zmiany, by zoptymalizowa\u0107 wydajno\u015b\u0107 witryn na urz\u0105dzeniach mobilnych. Wprowadzenie Mobile-First Index to strategiczna reakcja na zmieniaj\u0105ce si\u0119 nawyki u\u017cytkownik\u00f3w, zwi\u0119kszaj\u0105c jako\u015b\u0107 wynik\u00f3w wyszukiwania i dostosowuj\u0105c si\u0119 do dzisiejszego \u015bwiata online.<\/p>\n\n\n\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-e5cebd04-33af-4f8e-875e-99f8f3009805\"><span class=\"hs-cta-node hs-cta-e5cebd04-33af-4f8e-875e-99f8f3009805\" id=\"hs-cta-e5cebd04-33af-4f8e-875e-99f8f3009805\">&lt;!&#8211;[if lte IE 8]&gt;<div id=\"hs-cta-ie-element\"><\/div>&lt;![endif]&#8211;&gt;<a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/e5cebd04-33af-4f8e-875e-99f8f3009805\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"hs-cta-img colorbox-10073 lazyload\" id=\"hs-cta-img-e5cebd04-33af-4f8e-875e-99f8f3009805\" style=\"border-width:0px\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/e5cebd04-33af-4f8e-875e-99f8f3009805.png\" alt=\"Sprawd\u017a za darmo\u00a0skuteczno\u015b\u0107 swojej strony &gt;&gt;&gt;\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><a href=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\">https:\/\/js-eu1.hscta.net\/cta\/current.js<\/a> hbspt.cta.load(25646044, &#8216;e5cebd04-33af-4f8e-875e-99f8f3009805&#8217;, {&#8220;useNewLoader&#8221;:&#8221;true&#8221;,&#8221;region&#8221;:&#8221;eu1&#8243;}); <\/span><!-- end HubSpot Call-to-Action Code -->\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Zalecenia_dla_webmasterow_%E2%80%93_Kluczowe_Aspekty_Mobile-First_Indexing\"><\/span><strong>Zalecenia dla webmaster\u00f3w \u2013 Kluczowe Aspekty Mobile-First Indexing<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>W obliczu rosn\u0105cej roli Mobile-First Indexing w \u015bwiecie cyfrowym, webmasterzy powinni skupi\u0107 si\u0119 na kluczowych aspektach, dzi\u0119ki kt\u00f3rym b\u0119d\u0105 w stanie skutecznie optymalizowa\u0107 swoje witryny. Google, jako lider w \u015bwiecie wyszukiwarek internetowych, precyzyjnie definiuje kilka kluczowych element\u00f3w, kt\u00f3rych nale\u017cy przestrzega\u0107, aby odnie\u015b\u0107 sukces w nowej erze indeksowania mobilnego.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Mobile-Friendly_Design\"><\/span>Mobile-Friendly Design<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Podstaw\u0105 skutecznej optymalizacji jest stworzenie mobilnej wersji strony, w pe\u0142ni dostosowanej do urz\u0105dze\u0144 mobilnych. Responsywny design odgrywa kluczow\u0105 rol\u0119, wp\u0142ywaj\u0105c bezpo\u015brednio na ocen\u0119 mobile-friendliness przez algorytm Google. Warto tutaj zadba\u0107 o ergonomiczno\u015b\u0107 i czytelno\u015b\u0107 tre\u015bci na r\u00f3\u017cnych rodzajach ekran\u00f3w.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Wdrozenie_Mobile_First\"><\/span>Wdro\u017cenie Mobile First<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Kluczowym krokiem dla webmaster\u00f3w jest pe\u0142ne zrozumienie algorytmu Mobile-First Index oraz powi\u0105zanych z nim kryteri\u00f3w oceny mobile-friendliness. To nie tylko implementacja, ale tak\u017ce \u015bwiadomo\u015b\u0107 zmian w algorytmach, takich jak page experience i user experience, kt\u00f3re maj\u0105 istotny wp\u0142yw na wyniki wyszukiwania.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Responsywnosc_Strony\"><\/span>Responsywno\u015b\u0107 Strony<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Efektywne indeksowanie stron mobilnych wymaga doskona\u0142ej responsywno\u015bci strony. Struktura powinna by\u0107 elastyczna i dopasowana zar\u00f3wno do u\u017cytkownik\u00f3w mobilnych, jak i desktopowych. To kluczowe, aby zapewni\u0107 sp\u00f3jne do\u015bwiadczenia dla wszystkich u\u017cytkownik\u00f3w, niezale\u017cnie od u\u017cywanego urz\u0105dzenia.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Optymalizacja_Tresci_i_Obrazow\"><\/span>Optymalizacja Tre\u015bci i Obraz\u00f3w<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Tre\u015bci i obrazy musz\u0105 by\u0107 zoptymalizowane pod k\u0105tem u\u017cytkownik\u00f3w korzystaj\u0105cych z urz\u0105dze\u0144 mobilnych. Google sugeruje regularne przeprowadzanie test\u00f3w mobile-friendliness, aby monitorowa\u0107 i dostosowa\u0107 tre\u015bci do zmieniaj\u0105cych si\u0119 wymog\u00f3w. Optymalizacja obraz\u00f3w i tre\u015bci jest kluczowa dla efektywnego indeksowania.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Uwzglednianie_preferencji_uzytkownikow_urzadzen_mobilnych\"><\/span>Uwzgl\u0119dnianie preferencji u\u017cytkownik\u00f3w urz\u0105dze\u0144 mobilnych<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Wprowadzenie Mobile-First powinno wynika\u0107 z pe\u0142nego zrozumienia perspektywy u\u017cytkownik\u00f3w mobilnych. Webmasterzy powinni uwzgl\u0119dnia\u0107 r\u00f3\u017cnice w zachowaniach i preferencjach u\u017cytkownik\u00f3w mobilnych i dostosowa\u0107 tre\u015bci oraz interakcje zgodnie z tymi r\u00f3\u017cnicami.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Algorytmy_oceny\"><\/span>Algorytmy oceny<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Mobile First Index wprowadza nowe kryteria oceny, takie jak page experience i user experience. Te elementy maj\u0105 bezpo\u015bredni wp\u0142yw na wyniki wyszukiwania, zar\u00f3wno organiczne, jak i p\u0142atne. Webmasterzy powinni stale monitorowa\u0107 zmiany w algorytmach oceny, dostosowuj\u0105c strategie optymalizacyjne.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"SEO_techniques\"><\/span>SEO techniques<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Efektywna optymalizacja wymaga zastosowania sprawdzonych metod SEO. Canonical tags s\u0105 kluczowe dla eliminowania problem\u00f3w z duplikacj\u0105 tre\u015bci i utrzymania sp\u00f3jno\u015bci witryny. Techniki SEO stanowi\u0105 integraln\u0105 cz\u0119\u015b\u0107 zalece\u0144 Google dotycz\u0105cych Mobile-First Indexing.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Swiadomosc_wprowadzonych_zmian\"><\/span>\u015awiadomo\u015b\u0107 wprowadzonych zmian<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Google wprowadzi\u0142o zmiany w celu poprawy wynik\u00f3w wyszukiwania, szczeg\u00f3lnie dla u\u017cytkownik\u00f3w mobilnych. Webmasterzy powinni by\u0107 \u015bwiadomi tych zmian i stale dostosowywa\u0107 swoje strategie optymalizacyjne, aby utrzyma\u0107 konkurencyjno\u015b\u0107 w rankingach.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Wplyw_na_wyniki_organiczne\"><\/span>Wp\u0142yw na wyniki organiczne<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Zrozumienie wp\u0142ywu Mobile-First Index na wyniki organiczne jest kluczowe. Skuteczne SEO przek\u0142ada si\u0119 na lepsze pozycje w wynikach wyszukiwania, co jest g\u0142\u00f3wnym celem ka\u017cdej strategii optymalizacyjnej. Webmasterzy powinni \u015bledzi\u0107 zmiany w algorytmach i dostosowywa\u0107 dzia\u0142ania w zale\u017cno\u015bci od nowych wymaga\u0144.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Strategia_SEO\"><\/span>Strategia SEO<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Realizacja udanej strategii SEO obejmuje przeprowadzenie kompleksowego audytu strony, zoptymalizowanie xml sitemaps, oraz zastosowanie skutecznych technik SEO. Zalecenia Google maj\u0105 na celu popraw\u0119 pozycji w organicznych wynikach wyszukiwania, co stanowi fundament skutecznego dzia\u0142ania online.<\/p>\n\n\n\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-e90582b2-086f-4d25-87f4-29a45b6cdb11\"><span class=\"hs-cta-node hs-cta-e90582b2-086f-4d25-87f4-29a45b6cdb11\" id=\"hs-cta-e90582b2-086f-4d25-87f4-29a45b6cdb11\">&lt;!&#8211;[if lte IE 8]&gt;<div id=\"hs-cta-ie-element\"><\/div>&lt;![endif]&#8211;&gt;<a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/e90582b2-086f-4d25-87f4-29a45b6cdb11\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"hs-cta-img colorbox-10073 lazyload\" id=\"hs-cta-img-e90582b2-086f-4d25-87f4-29a45b6cdb11\" style=\"border-width:0px\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/e90582b2-086f-4d25-87f4-29a45b6cdb11.png\" alt=\"Audyt SEO strony internetowej\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><a href=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\">https:\/\/js-eu1.hscta.net\/cta\/current.js<\/a> hbspt.cta.load(25646044, &#8216;e90582b2-086f-4d25-87f4-29a45b6cdb11&#8217;, {&#8220;useNewLoader&#8221;:&#8221;true&#8221;,&#8221;region&#8221;:&#8221;eu1&#8243;}); <\/span><!-- end HubSpot Call-to-Action Code -->\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Mobile-first_indexing_a_page_experience_update\"><\/span>Mobile-first indexing, a page experience update<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Mobile First Indexing, jak sama nazwa wskazuje, skupia si\u0119 na pierwsze\u0144stwie tre\u015bci dostosowanych do urz\u0105dze\u0144 mobilnych. Wdro\u017cenie Mobile First to nie tylko techniczny zabieg, lecz prawdziwe przedefiniowanie strategii optymalizacyjnych, gdzie mobilna wersja strony staje si\u0119 punktem centralnym.<\/p>\n\n\n\n<p>Page Experience Update, z kolei, wprowadza dodatkowe kryteria oceny, szczeg\u00f3lnie skupiaj\u0105c si\u0119 na do\u015bwiadczeniu u\u017cytkownika. To nie tylko tre\u015b\u0107, ale r\u00f3wnie\u017c interakcja, czas \u0142adowania, i og\u00f3lne wra\u017cenia u\u017cytkownika z witryny. Integracja tej aktualizacji z Mobile First Indexing tworzy kompleksowe podej\u015bcie, gdzie zar\u00f3wno mobile-friendliness, jak i user experience staj\u0105 si\u0119 kluczowymi elementami skutecznej strategii SEO.<\/p>\n\n\n\n<p>Wsp\u00f3\u0142czesne podej\u015bcie do Mobile-First Indexing i Page Experience Update wymaga pe\u0142nej adaptacji tre\u015bci strony mobilnej i desktopowej, aby spe\u0142ni\u0107 oczekiwania zar\u00f3wno algorytm\u00f3w Google, jak i u\u017cytkownik\u00f3w urz\u0105dze\u0144 mobilnych. Problemy z indeksowaniem mobilnym staj\u0105 si\u0119 bardziej widoczne, a crawlability oraz mobilny adres URL staj\u0105 si\u0119 integralnymi elementami ka\u017cdej strategii optymalizacyjnej.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Mobile-first_indexing_%E2%80%93_podsumowanie\"><\/span><strong>Mobile-first indexing &#8211; podsumowanie<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Mobile-first indexing to rewolucja w indeksowaniu stron. Wprowadzenie mobile first przez Google zaowocowa\u0142o kompleksow\u0105 aktualizacj\u0105 algorytmu, gdzie mobile-friendliness sta\u0142o si\u0119 kluczowym czynnikiem wp\u0142ywaj\u0105cym na lepsze SEO. Podsumowuj\u0105c, mobile-first indexing to kierunek, kt\u00f3ry determinuje skuteczno\u015b\u0107 dzia\u0142a\u0144 SEO. Mo\u017cna wi\u0119c \u015bmia\u0142o powiedzie\u0107, \u017ce Google wprowadzi\u0142o zmiany, kt\u00f3re wymagaj\u0105 dynamicznej adaptacji i skoncentrowania si\u0119 na perspektywie u\u017cytkownik\u00f3w urz\u0105dze\u0144 mobilnych.<\/p><div class=\"xizkh69f2bb4018477\" ><!-- Komunikacja z klientem -->\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-8265bd58-ea47-4c6a-9f25-dd290dd6f8c8\"><span class=\"hs-cta-node hs-cta-8265bd58-ea47-4c6a-9f25-dd290dd6f8c8\" id=\"hs-cta-8265bd58-ea47-4c6a-9f25-dd290dd6f8c8\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/8265bd58-ea47-4c6a-9f25-dd290dd6f8c8\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-10073 lazyload\" id=\"hs-cta-img-8265bd58-ea47-4c6a-9f25-dd290dd6f8c8\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/8265bd58-ea47-4c6a-9f25-dd290dd6f8c8.png\"  alt=\"Nowe wezwanie do dzia\u0142ania\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '8265bd58-ea47-4c6a-9f25-dd290dd6f8c8', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); 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<\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.wgvyg69f2bb4018376 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.wgvyg69f2bb4018376 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.wgvyg69f2bb4018376 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.wgvyg69f2bb4018376 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.wgvyg69f2bb4018376 {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"ungmd69f2bb40182fc\" ><!-- Video -->\n\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-d5317067-b35b-4752-8a1e-3ef0d70566f6\"><span class=\"hs-cta-node hs-cta-d5317067-b35b-4752-8a1e-3ef0d70566f6\" id=\"hs-cta-d5317067-b35b-4752-8a1e-3ef0d70566f6\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/d5317067-b35b-4752-8a1e-3ef0d70566f6\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-10073 lazyload\" id=\"hs-cta-img-d5317067-b35b-4752-8a1e-3ef0d70566f6\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/d5317067-b35b-4752-8a1e-3ef0d70566f6.png\"  alt=\"e-book 18 wskaz\u00f3wek, kt\u00f3re rozwin\u0105 Tw\u00f3j kana\u0142 na YouTube\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, 'd5317067-b35b-4752-8a1e-3ef0d70566f6', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.ungmd69f2bb40182fc {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.ungmd69f2bb40182fc {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.ungmd69f2bb40182fc {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.ungmd69f2bb40182fc {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.ungmd69f2bb40182fc {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"ycpuc69f2bb4018281\" ><!-- Tworzenie stron -->\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-ef1529b5-b78c-4b0b-bf0b-4ecc75e0bafc\"><span class=\"hs-cta-node hs-cta-ef1529b5-b78c-4b0b-bf0b-4ecc75e0bafc\" id=\"hs-cta-ef1529b5-b78c-4b0b-bf0b-4ecc75e0bafc\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/ef1529b5-b78c-4b0b-bf0b-4ecc75e0bafc\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-10073 lazyload\" id=\"hs-cta-img-ef1529b5-b78c-4b0b-bf0b-4ecc75e0bafc\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/ef1529b5-b78c-4b0b-bf0b-4ecc75e0bafc.png\"  alt=\"Nowe wezwanie do dzia\u0142ania\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, 'ef1529b5-b78c-4b0b-bf0b-4ecc75e0bafc', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.ycpuc69f2bb4018281 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.ycpuc69f2bb4018281 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.ycpuc69f2bb4018281 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.ycpuc69f2bb4018281 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.ycpuc69f2bb4018281 {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"klmdn69f2bb40181fd\" ><!-- Strategia marketingowa -->\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-9d4aa58d-1ab7-4301-b000-ac3d639abc98\"><span class=\"hs-cta-node hs-cta-9d4aa58d-1ab7-4301-b000-ac3d639abc98\" id=\"hs-cta-9d4aa58d-1ab7-4301-b000-ac3d639abc98\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/9d4aa58d-1ab7-4301-b000-ac3d639abc98\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-10073 lazyload\" id=\"hs-cta-img-9d4aa58d-1ab7-4301-b000-ac3d639abc98\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/9d4aa58d-1ab7-4301-b000-ac3d639abc98.png\"  alt=\"Nowe wezwanie do dzia\u0142ania\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '9d4aa58d-1ab7-4301-b000-ac3d639abc98', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.klmdn69f2bb40181fd {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.klmdn69f2bb40181fd {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.klmdn69f2bb40181fd {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.klmdn69f2bb40181fd {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.klmdn69f2bb40181fd {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"uixdu69f2bb4018180\" ><!-- Social Media -->\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-387c3571-1376-4b17-bb02-3ee7c0d54013\"><span class=\"hs-cta-node hs-cta-387c3571-1376-4b17-bb02-3ee7c0d54013\" id=\"hs-cta-387c3571-1376-4b17-bb02-3ee7c0d54013\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/387c3571-1376-4b17-bb02-3ee7c0d54013\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-10073 lazyload\" id=\"hs-cta-img-387c3571-1376-4b17-bb02-3ee7c0d54013\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/387c3571-1376-4b17-bb02-3ee7c0d54013.png\"  alt=\"Nowe wezwanie do dzia\u0142ania\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '387c3571-1376-4b17-bb02-3ee7c0d54013', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.uixdu69f2bb4018180 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.uixdu69f2bb4018180 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.uixdu69f2bb4018180 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.uixdu69f2bb4018180 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.uixdu69f2bb4018180 {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"ihmlz69f2bb40180ef\" ><!-- Copywriting -->\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-0d4fb5f3-b88d-4456-a7be-207e7a27d1d8\"><span class=\"hs-cta-node hs-cta-0d4fb5f3-b88d-4456-a7be-207e7a27d1d8\" id=\"hs-cta-0d4fb5f3-b88d-4456-a7be-207e7a27d1d8\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/0d4fb5f3-b88d-4456-a7be-207e7a27d1d8\" target=\"_blank\" rel=\"noopener, nofollow\"><img class=\"hs-cta-img colorbox-10073 lazyload\" id=\"hs-cta-img-0d4fb5f3-b88d-4456-a7be-207e7a27d1d8\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/0d4fb5f3-b88d-4456-a7be-207e7a27d1d8.png\"  alt=\"e-book Jak tworzy\u0107 tre\u015bci, kt\u00f3re przyci\u0105gn\u0105 Twoich klient\u00f3w\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '0d4fb5f3-b88d-4456-a7be-207e7a27d1d8', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.ihmlz69f2bb40180ef {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.ihmlz69f2bb40180ef {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.ihmlz69f2bb40180ef {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.ihmlz69f2bb40180ef {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.ihmlz69f2bb40180ef {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"qkzhq69f2bb4017a3a\" ><!-- SEO1 -->\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-2e440e3a-91d6-4b6d-8268-289ea3a8329b\"><span class=\"hs-cta-node hs-cta-2e440e3a-91d6-4b6d-8268-289ea3a8329b\" id=\"hs-cta-2e440e3a-91d6-4b6d-8268-289ea3a8329b\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/2e440e3a-91d6-4b6d-8268-289ea3a8329b\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-10073 lazyload\" id=\"hs-cta-img-2e440e3a-91d6-4b6d-8268-289ea3a8329b\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/2e440e3a-91d6-4b6d-8268-289ea3a8329b.png\"  alt=\"e-book SEO lokalne od A do Z\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '2e440e3a-91d6-4b6d-8268-289ea3a8329b', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); 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W tym roku liczba u\u017cytkownik\u00f3w urz\u0105dze\u0144 mobilnych przekroczy\u0142a pr\u00f3g 68 proc. Liczba ta ro\u015bnie z roku na rok, a przy tak znacz\u0105cych zmianach wa\u017cne jest, aby rozumie\u0107 poj\u0119cie mobile-first indexingu. Czym jest i dlaczego Google wdro\u017cy\u0142o tak\u0105 zasad\u0119? Wszystkiego [&hellip;]<\/p>\n","protected":false},"author":101039,"featured_media":10074,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[380],"tags":[],"class_list":["post-10073","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ux"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Czym jest mobile-first index, czyli jak dostosowa\u0107 stron\u0119 do urz\u0105dze\u0144 mobilnych? - WeNet<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wenet.pl\/blog\/czym-jest-mobile-first-index-czyli-jak-dostosowac-strone-do-urzadzen-mobilnych\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Czym jest mobile-first index, czyli jak dostosowa\u0107 stron\u0119 do urz\u0105dze\u0144 mobilnych?\" \/>\n<meta property=\"og:description\" content=\"Kolejny rok z rz\u0119du wed\u0142ug raportu 2023 Digital, odnotowujemy wzrost ruchu w Internecie z wykorzystaniem smartfon\u00f3w. 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