{"id":11356,"date":"2025-10-30T10:11:47","date_gmt":"2025-10-30T09:11:47","guid":{"rendered":"https:\/\/wenet.pl\/blog\/?p=11356"},"modified":"2025-10-30T10:20:11","modified_gmt":"2025-10-30T09:20:11","slug":"strasznie-dobry-marketing-na-halloween-jak-sie-za-to-zabrac","status":"publish","type":"post","link":"https:\/\/wenet.pl\/blog\/strasznie-dobry-marketing-na-halloween-jak-sie-za-to-zabrac\/","title":{"rendered":"Strasznie dobry marketing na Halloween \u2013 jak si\u0119 za to zabra\u0107?"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1080\" height=\"720\" data-src=\"https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/marketing_halloween.jpg\" alt=\"marketing halloween na czym polega\" class=\"wp-image-11360 colorbox-11356 lazyload\" data-srcset=\"https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/marketing_halloween.jpg 1080w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/marketing_halloween-450x300.jpg 450w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/marketing_halloween-200x133.jpg 200w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/marketing_halloween-768x512.jpg 768w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/marketing_halloween-696x464.jpg 696w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/marketing_halloween-1068x712.jpg 1068w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/marketing_halloween-630x420.jpg 630w\" data-sizes=\"(max-width: 1080px) 100vw, 1080px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1080px; --smush-placeholder-aspect-ratio: 1080\/720;\" \/><\/figure>\n\n\n\n<p><strong>Cukierki, kostiumy, dynie, duchy czy zabawa \u015bwiat\u0142o-cieniem: wszystko to coraz cz\u0119\u015bciej kojarzy si\u0119 nam z jednym \u2013 z Halloween. To dla wielu marketer\u00f3w na \u015bwiecie naprawd\u0119 upiorny czas, kiedy musz\u0105 wspina\u0107 si\u0119 na wy\u017cyny kreatywno\u015bci, aby wyprzedzi\u0107 konkurencj\u0119. Od kilku lat \u015bwi\u0119to jest coraz bardziej popularne w Polsce. Pomijaj\u0105c psikusy, Ty r\u00f3wnie\u017c mo\u017cesz skorzysta\u0107, tworz\u0105c halloweenowe kampanie reklamowe. Z tym poradnikiem stanie si\u0119 to du\u017co prostsze. Przeczytaj i sprawd\u017a ju\u017c teraz.<\/strong><\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-white ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Spis tre\u015bci<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Prze\u0142\u0105cznik Spisu Tre\u015bci\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #0a0a0a;color:#0a0a0a\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #0a0a0a;color:#0a0a0a\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/wenet.pl\/blog\/strasznie-dobry-marketing-na-halloween-jak-sie-za-to-zabrac\/#Czy_Polacy_obchodza_Halloween\" >Czy Polacy obchodz\u0105 Halloween?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/wenet.pl\/blog\/strasznie-dobry-marketing-na-halloween-jak-sie-za-to-zabrac\/#Jak_wyglada_swietowanie_Halloween_w_Polsce\" >Jak wygl\u0105da \u015bwi\u0119towanie Halloween w Polsce?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/wenet.pl\/blog\/strasznie-dobry-marketing-na-halloween-jak-sie-za-to-zabrac\/#Marketing_Halloween_%E2%80%93_czy_warto_sie_tym_zajac\" >Marketing Halloween \u2013 czy warto si\u0119 tym zaj\u0105\u0107?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/wenet.pl\/blog\/strasznie-dobry-marketing-na-halloween-jak-sie-za-to-zabrac\/#Kampanie_marketingowe_na_Halloween_%E2%80%93_najlepsze_przyklady\" >Kampanie marketingowe na Halloween &#8211; najlepsze przyk\u0142ady<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/wenet.pl\/blog\/strasznie-dobry-marketing-na-halloween-jak-sie-za-to-zabrac\/#M_Ms\" >M&amp;M&#8217;s<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/wenet.pl\/blog\/strasznie-dobry-marketing-na-halloween-jak-sie-za-to-zabrac\/#Lidl\" >Lidl<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/wenet.pl\/blog\/strasznie-dobry-marketing-na-halloween-jak-sie-za-to-zabrac\/#Pepsi_i_Coca_Cola\" >Pepsi i Coca Cola<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/wenet.pl\/blog\/strasznie-dobry-marketing-na-halloween-jak-sie-za-to-zabrac\/#Jakie_dzialania_marketingowe_z_okazji_Halloween_zaplanowac_dla_swojej_firmy\" >Jakie dzia\u0142ania marketingowe z okazji Halloween zaplanowa\u0107 dla swojej firmy?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/wenet.pl\/blog\/strasznie-dobry-marketing-na-halloween-jak-sie-za-to-zabrac\/#Stworz_%E2%80%9Estrasznie%E2%80%9D_kreatywna_kampanie_w_mediach_spolecznosciowych\" >Stw\u00f3rz \u201estrasznie\u201d kreatywn\u0105 kampani\u0119 w mediach spo\u0142eczno\u015bciowych<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/wenet.pl\/blog\/strasznie-dobry-marketing-na-halloween-jak-sie-za-to-zabrac\/#Halloweenowe_oferty\" >Halloweenowe oferty<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/wenet.pl\/blog\/strasznie-dobry-marketing-na-halloween-jak-sie-za-to-zabrac\/#Real_Time_Marketing_RTM\" >Real Time Marketing (RTM)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/wenet.pl\/blog\/strasznie-dobry-marketing-na-halloween-jak-sie-za-to-zabrac\/#Niecodzienne_pomysly_marketingowe_na_Halloween_%E2%80%93_kursy_i_szkolenia\" >Niecodzienne pomys\u0142y marketingowe na Halloween \u2013 kursy i szkolenia<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/wenet.pl\/blog\/strasznie-dobry-marketing-na-halloween-jak-sie-za-to-zabrac\/#Konkurs_na_%E2%80%9Enajstraszniejszy%E2%80%9D_pomysl\" >Konkurs na \u201enajstraszniejszy\u201d pomys\u0142<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/wenet.pl\/blog\/strasznie-dobry-marketing-na-halloween-jak-sie-za-to-zabrac\/#Cukierek_albo%E2%80%A6_znizka_czyli_halloweenowe_promocje\" >Cukierek albo\u2026 zni\u017cka, czyli halloweenowe promocje<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/wenet.pl\/blog\/strasznie-dobry-marketing-na-halloween-jak-sie-za-to-zabrac\/#Strategia_marketingowa_na_31_pazdziernika\" >Strategia marketingowa na 31 pa\u017adziernika<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Czy_Polacy_obchodza_Halloween\"><\/span>Czy Polacy obchodz\u0105 Halloween?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Noc z 31 pa\u017adziernika na 1 listopada jest od ponad stu lat hucznie celebrowana jako\u00a0Halloween. \u015awi\u0119to okre\u015blane jako wigilia dnia Wszystkich \u015awi\u0119tych obchodzone pocz\u0105tkowo przede wszystkim w Stanach Zjednoczonych, szybko zyska\u0142o popularno\u015b\u0107 na ca\u0142ym \u015bwiecie.<\/p>\n\n\n\n<p>A przecie\u017c coraz wi\u0119kszym zainteresowaniem cieszy si\u0119 te\u017c <em>D\u00eda de los Muertos<\/em>, czyli \u015awi\u0119to Zmar\u0142ych \u2013 jedno z najbardziej barwnych \u015bwi\u0105t w Meksyku. A jak sprawa wygl\u0105da w naszym kraju? Przyjrzyjmy si\u0119 temu bli\u017cej.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Jak_wyglada_swietowanie_Halloween_w_Polsce\"><\/span>Jak wygl\u0105da \u015bwi\u0119towanie Halloween w Polsce?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Z jednej strony \u015bwi\u0119to to zyskuje coraz wi\u0119ksz\u0105 popularno\u015b\u0107 jako okazja, by zanurzy\u0107 si\u0119 w atmosferze dreszczyku i zabawy. Jednak nadal jest traktowane bardziej jako popkulturowa nowinka ni\u017c g\u0142\u0119boko zakorzeniona tradycja.<\/p>\n\n\n\n<p>Jak wynika z zesz\u0142orocznego badania <a href=\"https:\/\/kultura.dziennik.pl\/news\/artykuly\/9641602,halloween-w-polsce-2024-badanie.html\">Havas Media Network \u2013 CSA<\/a><strong> jedynie 12% Polak\u00f3w uwa\u017ca, \u017ce Halloween pasuje do polskiej kultury<\/strong>. Jest to o tyle istotne, \u017ce w naszym kraju okres prze\u0142omu pa\u017adziernika i pocz\u0105tku listopada mocno kojarzy si\u0119 z celebrowaniem dnia Wszystkich \u015awi\u0119tych oraz Zaduszek.<\/p>\n\n\n\n<p>Cho\u0107 obchody Halloween w Polsce nie s\u0105 mo\u017ce jeszcze festiwalem grozy na pe\u0142n\u0105 skal\u0119, to przyci\u0105gaj\u0105 osoby, kt\u00f3re ch\u0119tnie anga\u017cuj\u0105 si\u0119 w charakterystyczne zabawy. Sp\u00f3jrzmy na dane ze wspomnianego ju\u017c raportu i wylicze\u0144 z aplikacji PanParagon.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Upiorne dekoracje z motywem Halloween<\/h4>\n\n\n\n<p>A\u017c 58% os\u00f3b, kt\u00f3re obchodz\u0105 to \u015bwi\u0119to, dekoruje swoje domy! \u015awiece, dynie, paj\u0119czyny i szkieletory pojawiaj\u0105 si\u0119 w oknach, balkonach i salonach, tworz\u0105c nieco mroczn\u0105, ale i przyjazn\u0105 atmosfer\u0119.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Wieczory filmowe pe\u0142ne grozy<\/h4>\n\n\n\n<p>Straszne filmy i horrory to spos\u00f3b na sp\u0119dzenie wieczoru 31 pa\u017adziernika dla 30% pytanych Polak\u00f3w. Kultowe postaci takie jak Dracula czy wilko\u0142aki i \u015bwieczki pal\u0105ce si\u0119 w k\u0105cie tworz\u0105 wyj\u0105tkowy, \u201eupiorny\u201d nastr\u00f3j.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\u201eCukierek albo psikus\u201d<\/h4>\n\n\n\n<p>Cho\u0107 w Polsce \u015bwi\u0119to nie jest tak popularne, jak w Stanach, to 30% ankietowanych celebruj\u0105cych t\u0119 tradycj\u0119 planowa\u0142o zabra\u0107 dzieci po s\u0142odycze, a a\u017c 49% wymieni\u0142o t\u0119 zabaw\u0119 jako ulubion\u0105 aktywno\u015b\u0107 tego dnia.<\/p>\n\n\n\n<p>Aktualne <a href=\"https:\/\/innpoland.pl\/216614,cukierki-na-halloween-czy-polacy-obchodza-to-swieto\">dane aplikacji PanParagon<\/a> pokazuj\u0105 r\u00f3wnie\u017c, \u017ce marketing Halloween coraz mocniej wp\u0142ywa na zwi\u0119kszenie sprzeda\u017cy s\u0142odyczy. W 2022 roku stanowi\u0142y one 8,81% wszystkich rachunk\u00f3w przez 7 dni poprzedzaj\u0105cych 31 pa\u017adziernika, a w 2024 roku by\u0142o to ju\u017c 14,18%.<\/p>\n\n\n\n<p>Patrz\u0105c na te dane, z pewno\u015bci\u0105 zastanawiasz si\u0119, czy warto zaplanowa\u0107 kampanie marketingowe na ten wyj\u0105tkowy czas. I na ten temat mamy sporo statystyk, wi\u0119c om\u00f3wmy je ju\u017c teraz.<\/p>\n\n\n\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-5d1a97ef-61d7-40e5-9c04-e1b819c85a63\"><span class=\"hs-cta-node hs-cta-5d1a97ef-61d7-40e5-9c04-e1b819c85a63\" id=\"hs-cta-5d1a97ef-61d7-40e5-9c04-e1b819c85a63\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/5d1a97ef-61d7-40e5-9c04-e1b819c85a63\" ><img decoding=\"async\" class=\"hs-cta-img colorbox-11356 lazyload\" id=\"hs-cta-img-5d1a97ef-61d7-40e5-9c04-e1b819c85a63\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/5d1a97ef-61d7-40e5-9c04-e1b819c85a63.png\"  alt=\"Bezp\u0142atny audyt SEO\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '5d1a97ef-61d7-40e5-9c04-e1b819c85a63', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Marketing_Halloween_%E2%80%93_czy_warto_sie_tym_zajac\"><\/span>Marketing Halloween \u2013 czy warto si\u0119 tym zaj\u0105\u0107?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Halloween jako temat w marketingu w Polsce jest zauwa\u017calny, cho\u0107 stosunkowo niszowy.<\/p>\n\n\n\n<p>Wed\u0142ug zesz\u0142orocznego badania agencji Havas tylko 17% badanych uwa\u017ca\u0142o tego rodzaju kreatywne kampanie za interesuj\u0105ce, a <strong>42% przyzna\u0142o, \u017ce w og\u00f3le nie dostrzega halloweenowych reklam w ofercie marek<\/strong>.<\/p>\n\n\n\n<p>To pokazuje, \u017ce istnieje tu przestrze\u0144 do dzia\u0142a\u0144 marketingowych, kt\u00f3re wyr\u00f3\u017cni\u0105 Twoj\u0105 firm\u0119 \u2013 motyw Halloween przyci\u0105ga uwag\u0119 jako nietypowy element jesiennego okresu, zw\u0142aszcza w bran\u017cach zwi\u0105zanych z rozrywk\u0105, dekoracjami, kostiumami, s\u0142odyczami oraz gastronomi\u0105.<\/p>\n\n\n\n<p>Warto wykorzysta\u0107 ten moment, by przygotowa\u0107 w\u0142asne kampanie marketingowe na Halloween (nawet je\u015bli nie prowadzisz sklepu z kostiumami czy s\u0142odyczami). <strong>Wystarczy dopasowa\u0107 motyw do charakteru Twojej marki.<\/strong><br>Restauracja mo\u017ce zaproponowa\u0107 \u201emroczne menu\u201d z limitowanymi daniami, salon kosmetyczny \u2013 zabieg inspirowany filmami grozy, a ksi\u0119garnia \u2013 zestaw \u201estrasznie dobrych ksi\u0105\u017cek\u201d. Takie kreatywne pomys\u0142y marketingowe pomagaj\u0105 wyr\u00f3\u017cni\u0107 si\u0119 na tle konkurencji i pokazuj\u0105, \u017ce marka potrafi bawi\u0107 si\u0119 trendami, nie trac\u0105c sp\u00f3jno\u015bci wizerunkowej.<\/p>\n\n\n\n<p>Z omawianego przeze mnie badania wynika r\u00f3wnie\u017c, \u017ce zwykle z dzia\u0142aniami marketingowymi o tematyce Halloween kojarz\u0105 si\u0119 Polakom:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>sklepy wielkopowierzchniowe,<\/li>\n\n\n\n<li>sklepy z odzie\u017c\u0105 lub kostiumami,<\/li>\n\n\n\n<li>kina i platformy streamingowe,<\/li>\n\n\n\n<li>drogerie,<\/li>\n\n\n\n<li>producenci s\u0142odyczy,<\/li>\n\n\n\n<li>marki spo\u017cywcze.<\/li>\n<\/ul>\n\n\n\n<p>Przyjrzyjmy si\u0119 wi\u0119c najskuteczniejszym kampaniom halloweenowym polskich i zagranicznych firm.<\/p>\n\n\n\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-2e78c642-e432-4a69-aeb2-7ae664918362\"><span class=\"hs-cta-node hs-cta-2e78c642-e432-4a69-aeb2-7ae664918362\" id=\"hs-cta-2e78c642-e432-4a69-aeb2-7ae664918362\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/2e78c642-e432-4a69-aeb2-7ae664918362\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"hs-cta-img colorbox-11356 lazyload\" id=\"hs-cta-img-2e78c642-e432-4a69-aeb2-7ae664918362\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/2e78c642-e432-4a69-aeb2-7ae664918362.png\"  alt=\"Zapisz si\u0119 na newsletter. Dostaniesz e-book w prezencie &gt;&gt;&gt;\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '2e78c642-e432-4a69-aeb2-7ae664918362', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Kampanie_marketingowe_na_Halloween_%E2%80%93_najlepsze_przyklady\"><\/span>Kampanie marketingowe na Halloween &#8211; najlepsze przyk\u0142ady<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"M_Ms\"><\/span>M&amp;M&#8217;s<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Nawi\u0105zuj\u0105ca do s\u0142ynnego horroru scena pod prysznicem, pe\u0142na grozy muzyka, chwila napi\u0119cia i&#8230; udana reklama halloween owa gotowa! Taki prosty przepis na sukces zafundowali sobie producenci s\u0142odyczy M&amp;M&#8217;s. Zabawne wideo pod tytu\u0142em \u201eViolin\u201d to przyk\u0142ad, jak mo\u017cna kreatywnie wypromowa\u0107 swoje produkty i przyci\u0105gn\u0105\u0107 uwag\u0119 potencjalnych klient\u00f3w. W ko\u0144cu tego dnia rz\u0105dzi zabawa \u201ecukierek albo psikus?\u201d.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe class=\"youtube-player lazyload\" width=\"696\" height=\"392\" data-src=\"https:\/\/www.youtube.com\/embed\/T9L3vmZzQm8?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=pl-PL&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" data-load-mode=\"1\"><\/iframe><\/span>\n<\/div><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Lidl\"><\/span>Lidl<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Produkty zwi\u0105zane z Halloween to niejedyna tematyczna propozycja od Lidla.<\/p>\n\n\n\n<p>Ten niezwykle popularny w Polsce sklep ch\u0119tnie wykorzystuje znane nam motywy w swoich dzia\u0142aniach marketingowych. Przyk\u0142ady? Tegoroczna kampania w mediach spo\u0142eczno\u015bciowych uzyska\u0142a ca\u0142kiem spor\u0105 popularno\u015b\u0107 \u2013 polubienia liczone w tysi\u0105cach, ponad setka komentarzy i mn\u00f3stwo udost\u0119pnie\u0144.<\/p>\n\n\n\n<p>Je\u015bli chodzi o Halloween polskich marek, to Lidl nigdy nie zawodzi. Poni\u017cej znajdziecie strasznie inspiruj\u0105ce przyk\u0142ady z ostatnich lat.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"567\" height=\"760\" data-src=\"https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/lidl_kampania.png\" alt=\"\" class=\"wp-image-12362 colorbox-11356 lazyload\" data-srcset=\"https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/lidl_kampania.png 567w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/lidl_kampania-224x300.png 224w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/lidl_kampania-119x160.png 119w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/lidl_kampania-313x420.png 313w\" data-sizes=\"(max-width: 567px) 100vw, 567px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 567px; --smush-placeholder-aspect-ratio: 567\/760;\" \/><\/figure>\n<\/div>\n\n\n<p class=\"has-text-align-center\"><em>Ciekawa reklama w mediach spo\u0142eczno\u015bciowych na <a href=\"https:\/\/www.facebook.com\/photo?fbid=1243304931165323&amp;set=a.655280239967798\">profilu Lidl Polska<\/a><\/em><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1167\" height=\"715\" data-src=\"https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/lidl.png\" alt=\"\" class=\"wp-image-11357 colorbox-11356 lazyload\" data-srcset=\"https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/lidl.png 1167w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/lidl-490x300.png 490w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/lidl-200x123.png 200w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/lidl-768x471.png 768w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/lidl-696x426.png 696w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/lidl-1068x654.png 1068w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/lidl-686x420.png 686w\" data-sizes=\"(max-width: 1167px) 100vw, 1167px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1167px; --smush-placeholder-aspect-ratio: 1167\/715;\" \/><\/figure>\n<\/div>\n\n\n<p class=\"has-text-align-center\"><em>Tegoroczny post na <a href=\"https:\/\/www.instagram.com\/lidlpolska\/p\/DBi5ng3Oys8\/\">Instagramie<\/a> marki Lidl z okazji Halloween<\/em><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"672\" height=\"843\" data-src=\"https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/Lidl-2.png\" alt=\"\" class=\"wp-image-11358 colorbox-11356 lazyload\" data-srcset=\"https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/Lidl-2.png 672w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/Lidl-2-239x300.png 239w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/Lidl-2-128x160.png 128w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/Lidl-2-335x420.png 335w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/Lidl-2-670x840.png 670w\" data-sizes=\"(max-width: 672px) 100vw, 672px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 672px; --smush-placeholder-aspect-ratio: 672\/843;\" \/><\/figure>\n<\/div>\n\n\n<p class=\"has-text-align-center\"><em>Post na <a href=\"https:\/\/www.facebook.com\/photo.php?fbid=5676866825712349&amp;id=262228993842853&amp;set=a.310964302302655&amp;locale=pl_PL\">Facebooku<\/a> sklepu Lidl w formie reklamy Halloween<\/em><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Pepsi_i_Coca_Cola\"><\/span>Pepsi i Coca Cola<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>W zesz\u0142ym roku marketingiem w Polsce rz\u0105dzi\u0142 niezwykle kreatywny \u201ekonflikt\u201d sklep\u00f3w Biedronka i Lidl. Czy by\u0142a to pierwsza tego rodzaju potyczka na reklamy z najwi\u0119ksz\u0105 konkurencj\u0105? Oczywi\u015bcie, \u017ce nie!<\/p>\n\n\n\n<p>Mieli\u015bmy z tym do czynienia wielokrotnie, a prym wiod\u0142y mi\u0119dzy innymi Pepsi oraz Coca Cola. <strong>Walk\u0119 o klient\u00f3w obie marki stoczy\u0142y r\u00f3wnie\u017c w kampaniach poprzedzaj\u0105cych Halloween<\/strong>.<\/p>\n\n\n\n<p>Wszystko zacz\u0119\u0142o si\u0119 od Pepsi, kt\u00f3ra w pogoni za swoim konkurentem stworzy\u0142a kreacj\u0119, w kt\u00f3rej w spos\u00f3b \u017cartobliwy i nawi\u0105zuj\u0105cy do Coca Coli \u017cyczy\u0142a swoim odbiorcom strasznego Halloween. Taka reklama nie mog\u0142a pozosta\u0107 bez odpowiedzi (patrz poni\u017cej) \u2013 wystarczy\u0142a podmiana tekstu, aby zmieni\u0107 ca\u0142y kontekst. Kto wygra\u0142? Moim zdaniem obie firmy, kt\u00f3re w tym czasie z pewno\u015bci\u0105 zyska\u0142y du\u017ce zainteresowanie \u2013 nie tylko klient\u00f3w, ale r\u00f3wnie\u017c marketer\u00f3w.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"1031\" height=\"686\" data-src=\"https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/Pepsi_CocaCola_Halloween.png\" alt=\"\" class=\"wp-image-11359 colorbox-11356 lazyload\" data-srcset=\"https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/Pepsi_CocaCola_Halloween.png 1031w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/Pepsi_CocaCola_Halloween-451x300.png 451w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/Pepsi_CocaCola_Halloween-200x133.png 200w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/Pepsi_CocaCola_Halloween-768x511.png 768w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/Pepsi_CocaCola_Halloween-696x463.png 696w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2024\/10\/Pepsi_CocaCola_Halloween-631x420.png 631w\" data-sizes=\"(max-width: 1031px) 100vw, 1031px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1031px; --smush-placeholder-aspect-ratio: 1031\/686;\" \/><\/figure>\n<\/div>\n\n\n<p class=\"has-text-align-center\"><em>Kampanie reklamowe marek Pepsi i Coca Cola<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Jakie_dzialania_marketingowe_z_okazji_Halloween_zaplanowac_dla_swojej_firmy\"><\/span>Jakie dzia\u0142ania marketingowe z okazji Halloween zaplanowa\u0107 dla swojej firmy?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Jak widzisz, Halloween otwiera szereg okazji do stworzenia wci\u0105gaj\u0105cych strategii marketingowych i zwi\u0119kszenia rozpoznawalno\u015bci marki. Poni\u017cej znajdziesz kilka propozycji dzia\u0142a\u0144, kt\u00f3re mog\u0105 pom\u00f3c przyci\u0105gn\u0105\u0107 uwag\u0119 klient\u00f3w w ten wyj\u0105tkowy czas, w tym elementy zwi\u0105zane z RTM.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Stworz_%E2%80%9Estrasznie%E2%80%9D_kreatywna_kampanie_w_mediach_spolecznosciowych\"><\/span>Stw\u00f3rz \u201estrasznie\u201d kreatywn\u0105 kampani\u0119 w mediach spo\u0142eczno\u015bciowych<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Filtry i animacje na Instagramie oraz TikToku<\/li>\n<\/ul>\n\n\n\n<p>Platformy spo\u0142eczno\u015bciowe, jak Instagram czy TikTok, \u015bwietnie nadaj\u0105 si\u0119 do wprowadzenia klient\u00f3w w upiorny klimat. Wykorzystaj specjalne filtry czy animacje z dyniami, nietoperzami i duchami. Kr\u00f3tkie i anga\u017cuj\u0105ce efekty mog\u0105 szybko zyska\u0107 popularno\u015b\u0107, szczeg\u00f3lnie w\u015br\u00f3d m\u0142odszych odbiorc\u00f3w.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Wyzwania, hashtagi<\/li>\n<\/ul>\n\n\n\n<p>Organizuj\u0105c wyzwanie tematyczne, na przyk\u0142ad #StrasznieDobryLook lub #UpiornePrzebranie, mo\u017cesz zach\u0119ci\u0107 u\u017cytkownik\u00f3w do dzielenia si\u0119 swoimi stylizacjami czy Halloweenowymi dekoracjami z wykorzystaniem Twoich produkt\u00f3w. To \u015bwietna strategia marketingowa dla prowadzonego przez Ciebie sklepu.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Halloweenowe_oferty\"><\/span>Halloweenowe oferty<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Sezonowe produkty i opakowania<\/li>\n<\/ul>\n\n\n\n<p>Sprawdza si\u0119 to \u015bwietnie w przypadku sklep\u00f3w spo\u017cywczych lub sprzedawc\u00f3w s\u0142odyczy i kosmetyk\u00f3w. Producenci mog\u0105 zadba\u0107 o personalizacj\u0119 produkt\u00f3w i stworzenie limitowanych edycji, np. czekoladek w kszta\u0142cie dyni, myde\u0142ek o zapachu przypraw korzennych, a nawet napoi z etykiet\u0105 w odpowiednim klimacie.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ekskluzywne rabaty na upiorne produkty<\/li>\n<\/ul>\n\n\n\n<p>Wprowadzenie \u201estrasznych\u201d zni\u017cek na produkty zwi\u0105zane z Halloween \u2013 kostiumy, dekoracje, czy \u015bwiece \u2013 to \u015bwietny spos\u00f3b na przyci\u0105gni\u0119cie klient\u00f3w, kt\u00f3rzy szukaj\u0105 produkt\u00f3w typowych dla sezonu. Mo\u017cesz wprowadzi\u0107 takie oferty pod has\u0142em np. \u201eStrasznie dobre ceny!\u201d.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Real_Time_Marketing_RTM\"><\/span>Real Time Marketing (RTM)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Reaguj na trendy i wydarzenia<\/li>\n<\/ul>\n\n\n\n<p><strong>Wykorzystaj marketing Halloween, aby zrobi\u0107 \u015bwietny RTM<\/strong>. Przyk\u0142adem mo\u017ce by\u0107 szybkie tworzenie tre\u015bci lub reklam reaguj\u0105cych na viralowe wydarzenia z 31 pa\u017adziernika w sieci. Marki, kt\u00f3re s\u0105 na bie\u017c\u0105co z trendami, mog\u0105 tworzy\u0107 zabawne memy lub komentarze, kt\u00f3re anga\u017cuj\u0105 u\u017cytkownik\u00f3w i staj\u0105 si\u0119 wirusowe.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Szybkie odpowiedzi na wydarzenia<\/li>\n<\/ul>\n\n\n\n<p>31 pa\u017adziernika marka, kt\u00f3ra zareaguje na popularny film, mem lub zjawisko zwi\u0105zane z tym \u015bwi\u0119tem, mo\u017ce przyci\u0105gn\u0105\u0107 uwag\u0119 i zdoby\u0107 popularno\u015b\u0107. Przyk\u0142adowo, je\u017celi w danym roku pojawi si\u0119 popularny film grozy, mo\u017cesz przygotowa\u0107 reklam\u0119 lub post odwo\u0142uj\u0105cy si\u0119 do tego dzie\u0142a, co mo\u017ce zyska\u0107 uznanie i zainteresowanie (w tym roku warto odwo\u0142a\u0107 si\u0119 do nowego sezonu serialu Wednesday).<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Niecodzienne_pomysly_marketingowe_na_Halloween_%E2%80%93_kursy_i_szkolenia\"><\/span>Niecodzienne pomys\u0142y marketingowe na Halloween \u2013 kursy i szkolenia<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Warsztaty z robienia dekoracji<\/li>\n<\/ul>\n\n\n\n<p>Zorganizuj warsztaty na \u017cywo lub online, podczas kt\u00f3rych uczestnicy b\u0119d\u0105 mogli stworzy\u0107 w\u0142asne Halloweenowe dekoracje. \u015awietnie sprawdz\u0105 si\u0119 np. warsztaty z wycinania dy\u0144, robienia \u201estrasznych\u201d koktajli, czy pieczenia ciasteczek.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Szkolenia z upiornego makija\u017cu<\/li>\n<\/ul>\n\n\n\n<p>To idealna propozycja dla drogerii, perfumerii i marek kosmetycznych. Pracownicy mog\u0105 prowadzi\u0107 pokazy mrocznego makija\u017cu lub tutoriale wideo, kt\u00f3re pomog\u0105 klientom przygotowa\u0107 si\u0119 na imprez\u0119.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Konkurs_na_%E2%80%9Enajstraszniejszy%E2%80%9D_pomysl\"><\/span>Konkurs na \u201enajstraszniejszy\u201d pomys\u0142<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Konkurs na najciekawszy str\u00f3j<\/li>\n<\/ul>\n\n\n\n<p>Zorganizowanie konkursu na najciekawszy Halloweenowy kostium, gdzie klienci b\u0119d\u0105 wysy\u0142a\u0107 zdj\u0119cia swoich przebra\u0144, mo\u017ce zwi\u0119kszy\u0107 zasi\u0119g Twojej marki. Nagrod\u0105 mog\u0105 by\u0107 bony zakupowe lub produkty. Wykorzystaj wyj\u0105tkowy okres do budowania zaanga\u017cowanej spo\u0142eczno\u015bci.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Konkurs na straszn\u0105 histori\u0119<\/li>\n<\/ul>\n\n\n\n<p>W mediach spo\u0142eczno\u015bciowych mo\u017cesz zaproponowa\u0107 klientom, by podzielili si\u0119 najstraszniejsz\u0105 (i najzabawniejsz\u0105) histori\u0105. Przyci\u0105gnie to uwag\u0119 tych, kt\u00f3rzy lubi\u0105 dreszczyk emocji i ch\u0119tnie zaanga\u017cuj\u0105 si\u0119 w interakcj\u0119 z mark\u0105.<\/p>\n\n\n\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-8782d30a-465c-49ee-8ad9-826c889fab51\"><span class=\"hs-cta-node hs-cta-8782d30a-465c-49ee-8ad9-826c889fab51\" id=\"hs-cta-8782d30a-465c-49ee-8ad9-826c889fab51\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/8782d30a-465c-49ee-8ad9-826c889fab51\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"hs-cta-img colorbox-11356 lazyload\" id=\"hs-cta-img-8782d30a-465c-49ee-8ad9-826c889fab51\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/8782d30a-465c-49ee-8ad9-826c889fab51.png\"  alt=\"Promocja firmy na lokalnym rynku? Rozpocznij ju\u017c teraz &gt;&gt;&gt;\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '8782d30a-465c-49ee-8ad9-826c889fab51', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Cukierek_albo%E2%80%A6_znizka_czyli_halloweenowe_promocje\"><\/span>Cukierek albo\u2026 zni\u017cka, czyli halloweenowe promocje<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Program lojalno\u015bciowy w stylu \u201ecukierek albo psikus\u201d<\/li>\n<\/ul>\n\n\n\n<p>Halloween przypomina klientom, \u017ce zbli\u017caj\u0105 si\u0119 \u015bwi\u0119ta i czas kupowania prezent\u00f3w. W ramach specjalnej oferty mo\u017cesz zaoferowa\u0107 losowe nagrody czy zni\u017cki w ramach programu lojalno\u015bciowego. Klienci mog\u0105 \u201ewylosowa\u0107\u201d cukierka (czyli nagrod\u0119) lub psikus (czyli zabawn\u0105 interakcj\u0119), dodaj\u0105c do zakup\u00f3w odrobin\u0119 dreszczyku.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Kupony rabatowe do wykorzystania do p\u00f3\u0142nocy<\/li>\n<\/ul>\n\n\n\n<p>Poka\u017c klientom, \u017ce 31 pa\u017adziernika wszystko mo\u017ce si\u0119 wydarzy\u0107, organizuj\u0105c ofert\u0119 \u201ewa\u017cn\u0105 do p\u00f3\u0142nocy\u201d. Tego rodzaju promocje pobudzaj\u0105 klient\u00f3w do szybkiego podj\u0119cia decyzji zakupowej, co mo\u017ce prze\u0142o\u017cy\u0107 si\u0119 na zwi\u0119kszenie sprzeda\u017cy.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Strategia_marketingowa_na_31_pazdziernika\"><\/span>Strategia marketingowa na 31 pa\u017adziernika<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Je\u015bli masz sklep online, <strong>pomy\u015bl o prostych, ale skutecznych halloweenowych reklamach<\/strong>. To mo\u017ce by\u0107 pop-up z kodem rabatowym w kszta\u0142cie dyni, animowana grafika na stronie lub specjalna zak\u0142adka. Warto te\u017c przygotowa\u0107 tematyczne strony docelowe, kt\u00f3re w jednym miejscu zbieraj\u0105 wszystkie sezonowe produkty i Halloweenowe oferty. Takie dzia\u0142ania nie tylko przyci\u0105gaj\u0105 wzrok klient\u00f3w, ale te\u017c realnie wp\u0142ywaj\u0105 na ruch na stronie.<\/p>\n\n\n\n<p>To kontrowersyjne \u015bwi\u0119to oferuje mn\u00f3stwo mo\u017cliwo\u015bci na kreatywne podej\u015bcie do kampanii marketingowych, wi\u0119c nie b\u00f3j si\u0119 zaszale\u0107! Wykorzystaj ten czas, aby wyr\u00f3\u017cni\u0107 swoj\u0105 mark\u0119, anga\u017cuj\u0105c klient\u00f3w w unikalny spos\u00f3b. Zmieniaj\u0105ce si\u0119 preferencje konsument\u00f3w sprawiaj\u0105, \u017ce zamiast burzy w Social Mediach, mo\u017cesz spodziewa\u0107 si\u0119 lepszych wynik\u00f3w swoich reklam.<\/p><div class=\"htlfw69f2c02aca834\" ><!-- Komunikacja z klientem -->\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-8265bd58-ea47-4c6a-9f25-dd290dd6f8c8\"><span class=\"hs-cta-node hs-cta-8265bd58-ea47-4c6a-9f25-dd290dd6f8c8\" id=\"hs-cta-8265bd58-ea47-4c6a-9f25-dd290dd6f8c8\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/8265bd58-ea47-4c6a-9f25-dd290dd6f8c8\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-11356 lazyload\" id=\"hs-cta-img-8265bd58-ea47-4c6a-9f25-dd290dd6f8c8\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/8265bd58-ea47-4c6a-9f25-dd290dd6f8c8.png\"  alt=\"Nowe wezwanie do dzia\u0142ania\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '8265bd58-ea47-4c6a-9f25-dd290dd6f8c8', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.htlfw69f2c02aca834 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.htlfw69f2c02aca834 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.htlfw69f2c02aca834 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.htlfw69f2c02aca834 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.htlfw69f2c02aca834 {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"tsunl69f2c02aca7b6\" ><!-- Email Marketing -->\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-08eb5d7e-b5b4-457b-9ce5-ceff89d6b956\"><span class=\"hs-cta-node hs-cta-08eb5d7e-b5b4-457b-9ce5-ceff89d6b956\" id=\"hs-cta-08eb5d7e-b5b4-457b-9ce5-ceff89d6b956\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/08eb5d7e-b5b4-457b-9ce5-ceff89d6b956\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-11356 lazyload\" id=\"hs-cta-img-08eb5d7e-b5b4-457b-9ce5-ceff89d6b956\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/08eb5d7e-b5b4-457b-9ce5-ceff89d6b956.png\"  alt=\"Nowe wezwanie do dzia\u0142ania\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '08eb5d7e-b5b4-457b-9ce5-ceff89d6b956', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.tsunl69f2c02aca7b6 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.tsunl69f2c02aca7b6 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.tsunl69f2c02aca7b6 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.tsunl69f2c02aca7b6 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.tsunl69f2c02aca7b6 {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"byzbn69f2c02aca726\" ><!-- Zarz\u0105dzanie firm\u0105 -->\n\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-64d5a1d6-a25c-4d42-9cf0-0a4f91b5642d\"><span class=\"hs-cta-node hs-cta-64d5a1d6-a25c-4d42-9cf0-0a4f91b5642d\" id=\"hs-cta-64d5a1d6-a25c-4d42-9cf0-0a4f91b5642d\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/64d5a1d6-a25c-4d42-9cf0-0a4f91b5642d\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-11356 lazyload\" id=\"hs-cta-img-64d5a1d6-a25c-4d42-9cf0-0a4f91b5642d\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/64d5a1d6-a25c-4d42-9cf0-0a4f91b5642d.png\"  alt=\"e-book Dlaczego Twoja firma powinna by\u0107 obecna w Internecie\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '64d5a1d6-a25c-4d42-9cf0-0a4f91b5642d', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.byzbn69f2c02aca726 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.byzbn69f2c02aca726 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.byzbn69f2c02aca726 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.byzbn69f2c02aca726 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.byzbn69f2c02aca726 {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"wmjga69f2c02aca691\" ><!-- Video -->\n\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-d5317067-b35b-4752-8a1e-3ef0d70566f6\"><span class=\"hs-cta-node hs-cta-d5317067-b35b-4752-8a1e-3ef0d70566f6\" id=\"hs-cta-d5317067-b35b-4752-8a1e-3ef0d70566f6\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/d5317067-b35b-4752-8a1e-3ef0d70566f6\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-11356 lazyload\" id=\"hs-cta-img-d5317067-b35b-4752-8a1e-3ef0d70566f6\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/d5317067-b35b-4752-8a1e-3ef0d70566f6.png\"  alt=\"e-book 18 wskaz\u00f3wek, kt\u00f3re rozwin\u0105 Tw\u00f3j kana\u0142 na YouTube\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, 'd5317067-b35b-4752-8a1e-3ef0d70566f6', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.wmjga69f2c02aca691 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.wmjga69f2c02aca691 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.wmjga69f2c02aca691 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.wmjga69f2c02aca691 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.wmjga69f2c02aca691 {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"vberc69f2c02aca5e9\" ><!-- Tworzenie stron -->\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-ef1529b5-b78c-4b0b-bf0b-4ecc75e0bafc\"><span class=\"hs-cta-node hs-cta-ef1529b5-b78c-4b0b-bf0b-4ecc75e0bafc\" id=\"hs-cta-ef1529b5-b78c-4b0b-bf0b-4ecc75e0bafc\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/ef1529b5-b78c-4b0b-bf0b-4ecc75e0bafc\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-11356 lazyload\" id=\"hs-cta-img-ef1529b5-b78c-4b0b-bf0b-4ecc75e0bafc\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/ef1529b5-b78c-4b0b-bf0b-4ecc75e0bafc.png\"  alt=\"Nowe wezwanie do dzia\u0142ania\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, 'ef1529b5-b78c-4b0b-bf0b-4ecc75e0bafc', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.vberc69f2c02aca5e9 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.vberc69f2c02aca5e9 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.vberc69f2c02aca5e9 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.vberc69f2c02aca5e9 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.vberc69f2c02aca5e9 {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"kirsj69f2c02aca560\" ><!-- Strategia marketingowa -->\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-9d4aa58d-1ab7-4301-b000-ac3d639abc98\"><span class=\"hs-cta-node hs-cta-9d4aa58d-1ab7-4301-b000-ac3d639abc98\" id=\"hs-cta-9d4aa58d-1ab7-4301-b000-ac3d639abc98\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/9d4aa58d-1ab7-4301-b000-ac3d639abc98\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-11356 lazyload\" id=\"hs-cta-img-9d4aa58d-1ab7-4301-b000-ac3d639abc98\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/9d4aa58d-1ab7-4301-b000-ac3d639abc98.png\"  alt=\"Nowe wezwanie do dzia\u0142ania\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '9d4aa58d-1ab7-4301-b000-ac3d639abc98', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.kirsj69f2c02aca560 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.kirsj69f2c02aca560 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.kirsj69f2c02aca560 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.kirsj69f2c02aca560 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.kirsj69f2c02aca560 {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"rwnhk69f2c02aca4e4\" ><!-- Social Media -->\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-387c3571-1376-4b17-bb02-3ee7c0d54013\"><span class=\"hs-cta-node hs-cta-387c3571-1376-4b17-bb02-3ee7c0d54013\" id=\"hs-cta-387c3571-1376-4b17-bb02-3ee7c0d54013\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/387c3571-1376-4b17-bb02-3ee7c0d54013\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-11356 lazyload\" id=\"hs-cta-img-387c3571-1376-4b17-bb02-3ee7c0d54013\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/387c3571-1376-4b17-bb02-3ee7c0d54013.png\"  alt=\"Nowe wezwanie do dzia\u0142ania\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '387c3571-1376-4b17-bb02-3ee7c0d54013', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.rwnhk69f2c02aca4e4 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.rwnhk69f2c02aca4e4 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.rwnhk69f2c02aca4e4 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.rwnhk69f2c02aca4e4 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.rwnhk69f2c02aca4e4 {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"hibuc69f2c02aca464\" ><!-- Copywriting -->\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-0d4fb5f3-b88d-4456-a7be-207e7a27d1d8\"><span class=\"hs-cta-node hs-cta-0d4fb5f3-b88d-4456-a7be-207e7a27d1d8\" id=\"hs-cta-0d4fb5f3-b88d-4456-a7be-207e7a27d1d8\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/0d4fb5f3-b88d-4456-a7be-207e7a27d1d8\" target=\"_blank\" rel=\"noopener, nofollow\"><img class=\"hs-cta-img colorbox-11356 lazyload\" id=\"hs-cta-img-0d4fb5f3-b88d-4456-a7be-207e7a27d1d8\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/0d4fb5f3-b88d-4456-a7be-207e7a27d1d8.png\"  alt=\"e-book Jak tworzy\u0107 tre\u015bci, kt\u00f3re przyci\u0105gn\u0105 Twoich klient\u00f3w\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '0d4fb5f3-b88d-4456-a7be-207e7a27d1d8', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.hibuc69f2c02aca464 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.hibuc69f2c02aca464 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.hibuc69f2c02aca464 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.hibuc69f2c02aca464 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.hibuc69f2c02aca464 {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"agkdd69f2c02aca3c6\" ><!-- SEO1 -->\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-2e440e3a-91d6-4b6d-8268-289ea3a8329b\"><span class=\"hs-cta-node hs-cta-2e440e3a-91d6-4b6d-8268-289ea3a8329b\" id=\"hs-cta-2e440e3a-91d6-4b6d-8268-289ea3a8329b\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/2e440e3a-91d6-4b6d-8268-289ea3a8329b\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-11356 lazyload\" id=\"hs-cta-img-2e440e3a-91d6-4b6d-8268-289ea3a8329b\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/2e440e3a-91d6-4b6d-8268-289ea3a8329b.png\"  alt=\"e-book SEO lokalne od A do Z\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '2e440e3a-91d6-4b6d-8268-289ea3a8329b', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); 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To dla wielu marketer\u00f3w na \u015bwiecie naprawd\u0119 upiorny czas, kiedy musz\u0105 wspina\u0107 si\u0119 na wy\u017cyny kreatywno\u015bci, aby wyprzedzi\u0107 konkurencj\u0119. Od kilku lat \u015bwi\u0119to jest coraz bardziej popularne w Polsce. Pomijaj\u0105c psikusy, Ty r\u00f3wnie\u017c mo\u017cesz skorzysta\u0107, tworz\u0105c [&hellip;]<\/p>\n","protected":false},"author":101036,"featured_media":11360,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[362],"tags":[],"class_list":["post-11356","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-strategia-marketingowa"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Strasznie dobry marketing na Halloween \u2013 jak si\u0119 za to zabra\u0107? - WeNet<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wenet.pl\/blog\/strasznie-dobry-marketing-na-halloween-jak-sie-za-to-zabrac\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Strasznie dobry marketing na Halloween \u2013 jak si\u0119 za to zabra\u0107?\" \/>\n<meta property=\"og:description\" content=\"Cukierki, kostiumy, dynie, duchy czy zabawa \u015bwiat\u0142o-cieniem: wszystko to coraz cz\u0119\u015bciej kojarzy si\u0119 nam z jednym \u2013 z Halloween. 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