{"id":255,"date":"2023-07-26T11:06:00","date_gmt":"2023-07-26T09:06:00","guid":{"rendered":"http:\/\/wenet.pl\/?p=255"},"modified":"2026-04-29T11:24:53","modified_gmt":"2026-04-29T09:24:53","slug":"google-webmaster-tools-wprowadzenie","status":"publish","type":"post","link":"https:\/\/wenet.pl\/blog\/google-webmaster-tools-wprowadzenie\/","title":{"rendered":"Google Search Console \u2013 wprowadzenie do narz\u0119dzia dla webmaster\u00f3w"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1080\" height=\"720\" data-src=\"https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/07\/Blog_WeNet-6.png\" alt=\"Narz\u0119dzia Google Search Console\" class=\"wp-image-8198 colorbox-255 lazyload\" data-srcset=\"https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/07\/Blog_WeNet-6.png 1080w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/07\/Blog_WeNet-6-450x300.png 450w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/07\/Blog_WeNet-6-200x133.png 200w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/07\/Blog_WeNet-6-768x512.png 768w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/07\/Blog_WeNet-6-696x464.png 696w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/07\/Blog_WeNet-6-1068x712.png 1068w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/07\/Blog_WeNet-6-630x420.png 630w\" data-sizes=\"(max-width: 1080px) 100vw, 1080px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1080px; --smush-placeholder-aspect-ratio: 1080\/720;\" \/><\/figure>\n\n\n\n<p><strong>W sieci znajdziesz wiele narz\u0119dzi do analizy stron internetowych. Jednym z najpopularniejszych jest bez w\u0105tpienia Google Search Console (kiedy\u015b Google Webmaster Tools). W tym artykule pokazujemy, do czego mog\u0105 przyda\u0107 si\u0119 jego najwa\u017cniejsze funkcje.<\/strong><\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-white ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Spis tre\u015bci<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Prze\u0142\u0105cznik Spisu Tre\u015bci\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #0a0a0a;color:#0a0a0a\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #0a0a0a;color:#0a0a0a\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/wenet.pl\/blog\/google-webmaster-tools-wprowadzenie\/#Google_Search_Console_%E2%80%93_co_to_jest_i_jak_dziala\" >Google Search Console \u2013 co to jest i jak dzia\u0142a?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/wenet.pl\/blog\/google-webmaster-tools-wprowadzenie\/#Dla_kogo_jest_Search_Console\" >Dla kogo jest Search Console?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/wenet.pl\/blog\/google-webmaster-tools-wprowadzenie\/#Jak_wykorzystac_Google_Search_Console\" >Jak wykorzysta\u0107 Google Search Console?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/wenet.pl\/blog\/google-webmaster-tools-wprowadzenie\/#GSC_a_wplyw_na_pozycjonowanie\" >GSC a wp\u0142yw na pozycjonowanie<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/wenet.pl\/blog\/google-webmaster-tools-wprowadzenie\/#Panel_Google_Search_Console_%E2%80%93_co_daje\" >Panel Google Search Console \u2013 co daje?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/wenet.pl\/blog\/google-webmaster-tools-wprowadzenie\/#Jak_dzialaja_narzedzia_Google_%E2%80%93_podsumowanie\" >Jak dzia\u0142aj\u0105 narz\u0119dzia Google \u2013 podsumowanie<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Google_Search_Console_%E2%80%93_co_to_jest_i_jak_dziala\"><\/span><strong>Google Search Console \u2013 co to jest i jak dzia\u0142a?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Jest to darmowe narz\u0119dzie Google dla w\u0142a\u015bcicieli i tw\u00f3rc\u00f3w stron. Umo\u017cliwia monitorowanie witryny, wskazuje elementy dzia\u0142aj\u0105ce dobrze i te wymagaj\u0105ce naprawy.<\/p>\n\n\n\n<p>Us\u0142uga Search Console m.in.:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>sprawdza statusu indeksowania strony przez roboty wyszukiwarki Google \u2013 innymi s\u0142owy: czy strona wy\u015bwietla si\u0119 w wynikach,<\/li>\n\n\n\n<li>umo\u017cliwia zg\u0142oszenie strony do kolejki indeksowania,<\/li>\n\n\n\n<li>informuje o ruchu organicznym (podchodz\u0105cym z bezp\u0142atnych wynik\u00f3w wyszukiwania),<\/li>\n\n\n\n<li>pokazuje s\u0142owa kluczowe, liczb\u0119 wy\u015bwietle\u0144, przej\u015b\u0107 i inne cenne statystyki,<\/li>\n\n\n\n<li>wskazuje wykryte b\u0142\u0119dy na stronie,<\/li>\n\n\n\n<li>sprawdza, czy strona wy\u015bwietla si\u0119 dobrze na urz\u0105dzeniach mobilnych, takich jak smartfon czy tablet,<\/li>\n\n\n\n<li>generuje raporty dotycz\u0105ce User Experience, czyli do\u015bwiadcze\u0144 u\u017cytkownika (przede wszystkim szybko\u015b\u0107 wy\u015bwietlania).<\/li>\n<\/ul>\n\n\n\n<p>Jak widzisz, narz\u0119dzie oferuje ca\u0142kiem sporo. Czytaj dalej, by dowiedzie\u0107 si\u0119 wi\u0119cej na jego temat.&nbsp;<\/p>\n\n\n\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-e5cebd04-33af-4f8e-875e-99f8f3009805\"><span class=\"hs-cta-node hs-cta-e5cebd04-33af-4f8e-875e-99f8f3009805\" id=\"hs-cta-e5cebd04-33af-4f8e-875e-99f8f3009805\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/e5cebd04-33af-4f8e-875e-99f8f3009805\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"hs-cta-img colorbox-255 lazyload\" id=\"hs-cta-img-e5cebd04-33af-4f8e-875e-99f8f3009805\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/e5cebd04-33af-4f8e-875e-99f8f3009805.png\"  alt=\"Poznaj kondycj\u0119 swojej strony w kilka chwil. Zr\u00f3b audyt SEO &gt;&gt;&gt;\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, 'e5cebd04-33af-4f8e-875e-99f8f3009805', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Dla_kogo_jest_Search_Console\"><\/span><strong>Dla kogo jest Search Console?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Jak zapewniaj\u0105 tw\u00f3rcy, wielofunkcyjno\u015b\u0107 GSC sprawia, \u017ce jest to niezwykle przydatne narz\u0119dzie dla:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>przedsi\u0119biorc\u00f3w, kt\u00f3rzy maj\u0105 stron\u0119 internetow\u0105,<\/li>\n\n\n\n<li>specjalist\u00f3w od <a href=\"https:\/\/wenet.pl\/oferta\/pozycjonowanie\">SEO<\/a><\/li>\n\n\n\n<li>specjalist\u00f3w od e-marketingu,<\/li>\n\n\n\n<li>administrator\u00f3w witryn,<\/li>\n\n\n\n<li>os\u00f3b zajmuj\u0105cych si\u0119 programowaniem.<\/li>\n<\/ul>\n\n\n\n<p>Czyli dla wszystkich, kt\u00f3rzy maj\u0105 w\u0142asn\u0105 stron\u0119 internetow\u0105 i planuj\u0105 j\u0105 rozwija\u0107.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Jak_wykorzystac_Google_Search_Console\"><\/span><strong>Jak wykorzysta\u0107 Google Search Console?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u017beby zrobi\u0107 audyt strony w GSC, musisz mie\u0107 konto Google. Je\u015bli jeszcze go nie masz, wskaz\u00f3wki na temat tworzenia znajdziesz na <a href=\"https:\/\/support.google.com\/accounts\/answer\/27441?hl=pl\">Konto Google \u2013 pomoc<\/a>.&nbsp;<\/p>\n\n\n\n<p>Nast\u0119pnie przychodzi czas na dodawanie witryny do GSC, by to zrobi\u0107:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>wejd\u017a na <a href=\"https:\/\/search.google.com\/search-console\/about?hl=pl\">https:\/\/search.google.com\/search-console\/about?hl=pl<\/a> i kliknij przycisk &#8220;Rozpocznij&#8221;,<\/li>\n\n\n\n<li>wprowad\u017a adres swojej strony internetowej,<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"962\" height=\"796\" data-src=\"https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/07\/gsc2.png\" alt=\"\" class=\"wp-image-8199 colorbox-255 lazyload\" data-srcset=\"https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/07\/gsc2.png 962w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/07\/gsc2-363x300.png 363w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/07\/gsc2-193x160.png 193w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/07\/gsc2-768x635.png 768w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/07\/gsc2-696x576.png 696w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/07\/gsc2-508x420.png 508w\" data-sizes=\"(max-width: 962px) 100vw, 962px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 962px; --smush-placeholder-aspect-ratio: 962\/796;\" \/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>zweryfikuj w\u0142asno\u015b\u0107 witryny, w tym celu mo\u017cesz u\u017cy\u0107 pliku HTML, tagu HTML, menad\u017cera tag\u00f3w Googe, kodu \u015bledzenia Google Analytics, albo poprosi\u0107 o pomoc dostawc\u0119 domeny,<\/li>\n\n\n\n<li>w panelu Google Search Consol wybierz &#8220;Weryfikuj&#8221; i gotowe.&nbsp;<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"GSC_a_wplyw_na_pozycjonowanie\"><\/span><strong>GSC a wp\u0142yw na pozycjonowanie<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Narz\u0119dzie Google pozwala na podstawow\u0105 i zaawansowan\u0105 analiz\u0119 strony internetowej. Ze szczeg\u00f3lnym uwzgl\u0119dnieniem element\u00f3w, kt\u00f3re maj\u0105 wp\u0142yw na pozycj\u0119 witryny w organicznych (czyli bezp\u0142atnych) wynikach wyszukiwania. <strong>Im lepiej zoptymalizowana strona przy pomocy GSC, tym lepszy ranking w Google<\/strong>, a co za tym idzie \u2013 wi\u0119cej u\u017cytkownik\u00f3w.<\/p>\n\n\n\n<p>Us\u0142uga uchodzi za jedn\u0105 z najbardziej wiarygodnych i miarodajnych. Pomaga wskaza\u0107 elementy wymagaj\u0105ce naprawy na pocz\u0105tku dzia\u0142a\u0144. A tak\u017ce umo\u017cliwia monitorowanie efekt\u00f3w wprowadzonej strategii.<\/p>\n\n\n\n<p><strong>Informuje o ewentualnych problemach z indeksowaniem strony<\/strong>, takich jak: b\u0142\u0119dy 404, problemy z map\u0105 strony (sitemap) czy niezgodno\u015bci z wytycznymi Google dla webmaster\u00f3w.<\/p>\n\n\n\n<p>GSC pozwala testowa\u0107 i optymalizowa\u0107 witryn\u0119 pod k\u0105tem dzia\u0142ania na urz\u0105dzeniach mobilnych, co ma kluczowe znaczenie dla pozycji strony w wynikach wyszukiwania. Umo\u017cliwia tak\u017ce analiz\u0119 struktury link\u00f3w prowadz\u0105cych do witryny oraz monitorowanie link\u00f3w zwrotnych (tzw. backlink\u00f3w).<\/p>\n\n\n\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-71ba370a-ce42-4813-83d4-7e1e98e966fe\"><span class=\"hs-cta-node hs-cta-71ba370a-ce42-4813-83d4-7e1e98e966fe\" id=\"hs-cta-71ba370a-ce42-4813-83d4-7e1e98e966fe\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/71ba370a-ce42-4813-83d4-7e1e98e966fe\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"hs-cta-img colorbox-255 lazyload\" id=\"hs-cta-img-71ba370a-ce42-4813-83d4-7e1e98e966fe\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/71ba370a-ce42-4813-83d4-7e1e98e966fe.png\"  alt=\"Zr\u00f3b audyt SEO\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '71ba370a-ce42-4813-83d4-7e1e98e966fe', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Panel_Google_Search_Console_%E2%80%93_co_daje\"><\/span><strong>Panel Google Search Console \u2013 co daje?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Pozycjonowanie strony internetowej nie nale\u017cy do \u0142atwych zada\u0144. Wymaga wiedzy i do\u015bwiadczenia. Jednak dzi\u0119ki GSC mo\u017cesz znacznie u\u0142atwi\u0107 sobie prac\u0119 w tym zakresie.<\/p>\n\n\n\n<p>Dzi\u0119ki rozbudowanemu panelowi lepiej zrozumiesz dzia\u0142anie robot\u00f3w wyszukiwarki. Dowiesz si\u0119, <strong>jakie elementy s\u0105 najwa\u017cniejsze przy ocenie strony<\/strong>. Ogromn\u0105 zalet\u0105 korzystania z GSC jest mo\u017cliwo\u015b\u0107 analizy wydajno\u015bci poszczeg\u00f3lnych podstron w obr\u0119bie Twojej witryny, a co si\u0119 z tym wi\u0105\u017ce \u2013 efektywniejszego planowania i realizacji przysz\u0142ych strategii.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1200\" height=\"435\" data-src=\"https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/07\/GSC3-1200x435.png\" alt=\"\" class=\"wp-image-8200 colorbox-255 lazyload\" data-srcset=\"https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/07\/GSC3-1200x435.png 1200w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/07\/GSC3-827x300.png 827w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/07\/GSC3-200x73.png 200w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/07\/GSC3-768x279.png 768w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/07\/GSC3-1536x557.png 1536w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/07\/GSC3-696x252.png 696w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/07\/GSC3-1068x387.png 1068w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/07\/GSC3-1158x420.png 1158w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/07\/GSC3.png 1712w\" data-sizes=\"(max-width: 1200px) 100vw, 1200px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1200px; --smush-placeholder-aspect-ratio: 1200\/435;\" \/><\/figure>\n\n\n\n<p>To, w jaki spos\u00f3b b\u0119dziesz korzysta\u0142 z narz\u0119dzia Google, zale\u017cy od Twojej roli i potrzeb. Tw\u00f3rcy poradnik\u00f3w wymieniaj\u0105 4 podstawowe typy u\u017cytkownik\u00f3w:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>osoby, kt\u00f3re maj\u0105 ma\u0142o czasu na zarz\u0105dzanie stron\u0105,<\/li>\n\n\n\n<li>u\u017cytkownicy pocz\u0105tkuj\u0105cy, kt\u00f3rzy chc\u0105 si\u0119 uczy\u0107,<\/li>\n\n\n\n<li>zaawansowani specjali\u015bci od SEO,<\/li>\n\n\n\n<li>webmasterzy, czyli tw\u00f3rcy stron WWW.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Jak_dzialaja_narzedzia_Google_%E2%80%93_podsumowanie\"><\/span><strong>Jak dzia\u0142aj\u0105 narz\u0119dzia Google \u2013 podsumowanie<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Jak widzisz, <strong>przydatne narz\u0119dzia Google mog\u0105 odmieni\u0107 Twoje postrzeganie optymalizacji strony<\/strong> WWW i pom\u00f3c w realizacji biznesowych cel\u00f3w, niezale\u017cnie, czy prowadzisz w\u0142asn\u0105 witryn\u0119 czy sklep internetowy.&nbsp;<\/p>\n\n\n\n<p>Zmiany poprawiaj\u0105ce pozycjonowanie b\u0119d\u0105 znacznie \u0142atwiejsze do wdro\u017cenia, gdy poznasz dane dotycz\u0105ce strony. W\u00f3wczas <strong>masz pe\u0142ny obraz kondycji swojego adresu<\/strong> i widzisz jak na d\u0142oni elementy wymagaj\u0105ce poprawy. Nic wi\u0119c dziwnego, \u017ce GSC jest jednym z najpopularniejszych rozwi\u0105za\u0144 w\u015br\u00f3d webmaster\u00f3w.&nbsp;<\/p><div class=\"qsgoh69f2a8b4e536a\" ><!-- Komunikacja z klientem -->\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-8265bd58-ea47-4c6a-9f25-dd290dd6f8c8\"><span class=\"hs-cta-node hs-cta-8265bd58-ea47-4c6a-9f25-dd290dd6f8c8\" id=\"hs-cta-8265bd58-ea47-4c6a-9f25-dd290dd6f8c8\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/8265bd58-ea47-4c6a-9f25-dd290dd6f8c8\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-255 lazyload\" id=\"hs-cta-img-8265bd58-ea47-4c6a-9f25-dd290dd6f8c8\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/8265bd58-ea47-4c6a-9f25-dd290dd6f8c8.png\"  alt=\"Nowe wezwanie do dzia\u0142ania\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '8265bd58-ea47-4c6a-9f25-dd290dd6f8c8', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.qsgoh69f2a8b4e536a {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.qsgoh69f2a8b4e536a {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.qsgoh69f2a8b4e536a {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.qsgoh69f2a8b4e536a {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.qsgoh69f2a8b4e536a {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"lfiom69f2a8b4e52ea\" ><!-- Email Marketing -->\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-08eb5d7e-b5b4-457b-9ce5-ceff89d6b956\"><span class=\"hs-cta-node hs-cta-08eb5d7e-b5b4-457b-9ce5-ceff89d6b956\" id=\"hs-cta-08eb5d7e-b5b4-457b-9ce5-ceff89d6b956\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/08eb5d7e-b5b4-457b-9ce5-ceff89d6b956\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-255 lazyload\" id=\"hs-cta-img-08eb5d7e-b5b4-457b-9ce5-ceff89d6b956\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/08eb5d7e-b5b4-457b-9ce5-ceff89d6b956.png\"  alt=\"Nowe wezwanie do dzia\u0142ania\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '08eb5d7e-b5b4-457b-9ce5-ceff89d6b956', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.lfiom69f2a8b4e52ea {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.lfiom69f2a8b4e52ea {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.lfiom69f2a8b4e52ea {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.lfiom69f2a8b4e52ea {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.lfiom69f2a8b4e52ea {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"orddk69f2a8b4e526e\" ><!-- Zarz\u0105dzanie firm\u0105 -->\n\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-64d5a1d6-a25c-4d42-9cf0-0a4f91b5642d\"><span class=\"hs-cta-node hs-cta-64d5a1d6-a25c-4d42-9cf0-0a4f91b5642d\" id=\"hs-cta-64d5a1d6-a25c-4d42-9cf0-0a4f91b5642d\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/64d5a1d6-a25c-4d42-9cf0-0a4f91b5642d\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-255 lazyload\" id=\"hs-cta-img-64d5a1d6-a25c-4d42-9cf0-0a4f91b5642d\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/64d5a1d6-a25c-4d42-9cf0-0a4f91b5642d.png\"  alt=\"e-book Dlaczego Twoja firma powinna by\u0107 obecna w Internecie\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '64d5a1d6-a25c-4d42-9cf0-0a4f91b5642d', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.orddk69f2a8b4e526e {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.orddk69f2a8b4e526e {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.orddk69f2a8b4e526e {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.orddk69f2a8b4e526e {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.orddk69f2a8b4e526e {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"gndmn69f2a8b4e51f1\" ><!-- Video -->\n\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-d5317067-b35b-4752-8a1e-3ef0d70566f6\"><span class=\"hs-cta-node hs-cta-d5317067-b35b-4752-8a1e-3ef0d70566f6\" id=\"hs-cta-d5317067-b35b-4752-8a1e-3ef0d70566f6\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/d5317067-b35b-4752-8a1e-3ef0d70566f6\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-255 lazyload\" id=\"hs-cta-img-d5317067-b35b-4752-8a1e-3ef0d70566f6\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/d5317067-b35b-4752-8a1e-3ef0d70566f6.png\"  alt=\"e-book 18 wskaz\u00f3wek, kt\u00f3re rozwin\u0105 Tw\u00f3j kana\u0142 na YouTube\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, 'd5317067-b35b-4752-8a1e-3ef0d70566f6', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); 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<\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.llloq69f2a8b4e5163 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.llloq69f2a8b4e5163 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.llloq69f2a8b4e5163 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.llloq69f2a8b4e5163 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.llloq69f2a8b4e5163 {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"mpclo69f2a8b4e50d7\" ><!-- Strategia marketingowa -->\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-9d4aa58d-1ab7-4301-b000-ac3d639abc98\"><span class=\"hs-cta-node hs-cta-9d4aa58d-1ab7-4301-b000-ac3d639abc98\" id=\"hs-cta-9d4aa58d-1ab7-4301-b000-ac3d639abc98\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/9d4aa58d-1ab7-4301-b000-ac3d639abc98\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-255 lazyload\" id=\"hs-cta-img-9d4aa58d-1ab7-4301-b000-ac3d639abc98\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/9d4aa58d-1ab7-4301-b000-ac3d639abc98.png\"  alt=\"Nowe wezwanie do dzia\u0142ania\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '9d4aa58d-1ab7-4301-b000-ac3d639abc98', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.mpclo69f2a8b4e50d7 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.mpclo69f2a8b4e50d7 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.mpclo69f2a8b4e50d7 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.mpclo69f2a8b4e50d7 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.mpclo69f2a8b4e50d7 {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"cmjjx69f2a8b4e504d\" ><!-- Social Media -->\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-387c3571-1376-4b17-bb02-3ee7c0d54013\"><span class=\"hs-cta-node hs-cta-387c3571-1376-4b17-bb02-3ee7c0d54013\" id=\"hs-cta-387c3571-1376-4b17-bb02-3ee7c0d54013\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/387c3571-1376-4b17-bb02-3ee7c0d54013\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-255 lazyload\" id=\"hs-cta-img-387c3571-1376-4b17-bb02-3ee7c0d54013\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/387c3571-1376-4b17-bb02-3ee7c0d54013.png\"  alt=\"Nowe wezwanie do dzia\u0142ania\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '387c3571-1376-4b17-bb02-3ee7c0d54013', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.cmjjx69f2a8b4e504d {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.cmjjx69f2a8b4e504d {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.cmjjx69f2a8b4e504d {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.cmjjx69f2a8b4e504d {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.cmjjx69f2a8b4e504d {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"softw69f2a8b4e4fcc\" ><!-- Copywriting -->\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-0d4fb5f3-b88d-4456-a7be-207e7a27d1d8\"><span class=\"hs-cta-node hs-cta-0d4fb5f3-b88d-4456-a7be-207e7a27d1d8\" id=\"hs-cta-0d4fb5f3-b88d-4456-a7be-207e7a27d1d8\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/0d4fb5f3-b88d-4456-a7be-207e7a27d1d8\" target=\"_blank\" rel=\"noopener, nofollow\"><img class=\"hs-cta-img colorbox-255 lazyload\" id=\"hs-cta-img-0d4fb5f3-b88d-4456-a7be-207e7a27d1d8\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/0d4fb5f3-b88d-4456-a7be-207e7a27d1d8.png\"  alt=\"e-book Jak tworzy\u0107 tre\u015bci, kt\u00f3re przyci\u0105gn\u0105 Twoich klient\u00f3w\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '0d4fb5f3-b88d-4456-a7be-207e7a27d1d8', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.softw69f2a8b4e4fcc {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.softw69f2a8b4e4fcc {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.softw69f2a8b4e4fcc {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.softw69f2a8b4e4fcc {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.softw69f2a8b4e4fcc {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"rfhhe69f2a8b4e4f3e\" ><!-- SEO1 -->\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-2e440e3a-91d6-4b6d-8268-289ea3a8329b\"><span class=\"hs-cta-node hs-cta-2e440e3a-91d6-4b6d-8268-289ea3a8329b\" id=\"hs-cta-2e440e3a-91d6-4b6d-8268-289ea3a8329b\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/2e440e3a-91d6-4b6d-8268-289ea3a8329b\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-255 lazyload\" id=\"hs-cta-img-2e440e3a-91d6-4b6d-8268-289ea3a8329b\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/2e440e3a-91d6-4b6d-8268-289ea3a8329b.png\"  alt=\"e-book SEO lokalne od A do Z\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '2e440e3a-91d6-4b6d-8268-289ea3a8329b', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); 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<\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n            <\/div><\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.evlte69f2a8b4e4e0d {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.evlte69f2a8b4e4e0d {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.evlte69f2a8b4e4e0d {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.evlte69f2a8b4e4e0d {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.evlte69f2a8b4e4e0d {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n\n\n\n<div class=\"kk-star-ratings kksr-auto kksr-align-left kksr-valign-bottom\"\n    data-payload='{&quot;align&quot;:&quot;left&quot;,&quot;id&quot;:&quot;255&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;bottom&quot;,&quot;ignore&quot;:&quot;&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;class&quot;:&quot;&quot;,&quot;count&quot;:&quot;2&quot;,&quot;legendonly&quot;:&quot;&quot;,&quot;readonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;3&quot;,&quot;starsonly&quot;:&quot;&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;5&quot;,&quot;greet&quot;:&quot;Rate this post&quot;,&quot;legend&quot;:&quot;3\\\/5 - (2 ocena)&quot;,&quot;size&quot;:&quot;22&quot;,&quot;title&quot;:&quot;Google Search Console \u2013 wprowadzenie do narz\u0119dzia dla webmaster\u00f3w&quot;,&quot;width&quot;:&quot;78.5&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} ocena)&quot;,&quot;font_factor&quot;:&quot;1.25&quot;}'>\n            \n<div class=\"kksr-stars\">\n    \n<div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n    <\/div>\n    \n<div class=\"kksr-stars-active\" style=\"width: 78.5px;\">\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n                \n\n<div class=\"kksr-legend\" style=\"font-size: 17.6px;\">\n            3\/5 - (2 ocena)    <\/div>\n    <\/div>\n","protected":false},"excerpt":{"rendered":"<p>Google Webmaster Tools, albo po prostu narz\u0119dzia dla webmaster\u00f3w Google to niezmiernie wa\u017cna cz\u0119\u015b\u0107 zaplecza technicznego wyszukiwarki, z kt\u00f3rej powinien korzysta\u0107 ka\u017cdy webmaster czy specjalista SEO. Poznaj &#8220;GWT&#8221; nieco lepiej przez to video.<\/p>\n","protected":false},"author":101034,"featured_media":8198,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[16],"tags":[145,350,54,114,36,37,59],"class_list":{"0":"post-255","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-seo-pozycjonowanie","8":"tag-blog","9":"tag-ciekawostka","10":"tag-ciekawostki-2","11":"tag-search-console","12":"tag-google-webmaster-tools","14":"tag-wyszukiwarka-google-2"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Google Search Console \u2013 wprowadzenie do narz\u0119dzia dla webmaster\u00f3w - WeNet<\/title>\n<meta name=\"description\" content=\"W sieci znajdziesz wiele narz\u0119dzi do analizy stron WWW. Jednym z najpopularniejszych jest Google Search Console. W tym artykule pokazujemy, do czego mog\u0105 przyda\u0107 si\u0119 jego najwa\u017cniejsze funkcje.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wenet.pl\/blog\/google-webmaster-tools-wprowadzenie\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google Search Console \u2013 wprowadzenie do narz\u0119dzia dla webmaster\u00f3w\" \/>\n<meta property=\"og:description\" content=\"W sieci znajdziesz wiele narz\u0119dzi do analizy stron WWW. Jednym z najpopularniejszych jest Google Search Console. 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