{"id":6170,"date":"2022-06-27T09:02:36","date_gmt":"2022-06-27T07:02:36","guid":{"rendered":"http:\/\/wenet.pl\/?p=6170"},"modified":"2026-04-29T09:40:31","modified_gmt":"2026-04-29T07:40:31","slug":"6170","status":"publish","type":"post","link":"https:\/\/wenet.pl\/blog\/6170\/","title":{"rendered":"Jako\u015b\u0107 tre\u015bci ma znaczenie! G\u0142\u00f3wna aktualizacja algorytmu Google z maja"},"content":{"rendered":"<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-6171 colorbox-6170 lazyload\" data-src=\"https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2022\/06\/Google_docenia_WeNet_Blog.jpg\" alt=\"Google_docenia_WeNet_Blog\" width=\"1080\" height=\"720\" data-srcset=\"https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2022\/06\/Google_docenia_WeNet_Blog.jpg 1080w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2022\/06\/Google_docenia_WeNet_Blog-200x133.jpg 200w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2022\/06\/Google_docenia_WeNet_Blog-450x300.jpg 450w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2022\/06\/Google_docenia_WeNet_Blog-768x512.jpg 768w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2022\/06\/Google_docenia_WeNet_Blog-696x464.jpg 696w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2022\/06\/Google_docenia_WeNet_Blog-1068x712.jpg 1068w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2022\/06\/Google_docenia_WeNet_Blog-630x420.jpg 630w\" data-sizes=\"(max-width: 1080px) 100vw, 1080px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1080px; --smush-placeholder-aspect-ratio: 1080\/720;\" \/><\/p>\n<p><strong>Jeste\u015b w\u0142a\u015bcicielem strony internetowej i chcesz, by zajmowa\u0142a wysokie pozycje w wyszukiwarce? Musisz by\u0107 na bie\u017c\u0105co ze zmianami. Na pocz\u0105tku czerwca firma Google zako\u0144czy\u0142a wdra\u017canie g\u0142\u00f3wnej aktualizacji algorytmu. Przeczytaj nasz artyku\u0142 i sprawd\u017a, czego dotyczy aktualizacja. Dowiedz si\u0119, co zrobi\u0107, aby dostrzec wy\u0142\u0105cznie pozytywne zmiany na w\u0142asnej witrynie. Zadbaj o wysokiej jako\u015bci tre\u015bci i zyskaj lepsz\u0105 widoczno\u015b\u0107 w sieci.<\/strong><\/p>\n<h2><strong>Czego dotyczy kolejna g\u0142\u00f3wna aktualizacja algorytmu Google?<\/strong><\/h2>\n<p>Google kilka razy w roku wprowadza tzw. g\u0142\u00f3wne aktualizacje, kt\u00f3rych celem ma by\u0107 ulepszanie og\u00f3lnej trafno\u015bci wynik\u00f3w wyszukiwania i zwi\u0119kszanie ich przydatno\u015bci dla wszystkich u\u017cytkownik\u00f3w. Aktualizacje cz\u0119sto powoduj\u0105 znacz\u0105ce zmiany w wydajno\u015bci witryn internetowych. Niekt\u00f3re z nich mog\u0105 po wprowadzonych zmianach odnotowywa\u0107 spadek, inne za\u015b wzrost liczby wizyt.<\/p>\n<p>Kolejna g\u0142\u00f3wna aktualizacja algorytmu rozpocz\u0119\u0142a si\u0119 25 maja, a oficjalnie zosta\u0142a zako\u0144czona 9 czerwca. O co w niej chodzi? Ot\u00f3\u017c firma Google jeszcze bardziej docenia warto\u015bciowe tre\u015bci na stronach internetowych.<\/p>\n<p><!--HubSpot Call-to-Action Code --><span id=\"hs-cta-wrapper-03a81989-e74d-4193-a86d-cfc342f3d98b\" class=\"hs-cta-wrapper\"><span id=\"hs-cta-03a81989-e74d-4193-a86d-cfc342f3d98b\" class=\"hs-cta-node hs-cta-03a81989-e74d-4193-a86d-cfc342f3d98b\"><!-- [if lte IE 8]>\n\n\n<div id=\"hs-cta-ie-element\"><\/div>\n\n\n<![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/03a81989-e74d-4193-a86d-cfc342f3d98b\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" id=\"hs-cta-img-03a81989-e74d-4193-a86d-cfc342f3d98b\" class=\"hs-cta-img alignnone colorbox-6170 lazyload\" style=\"--smush-placeholder-width: 1200px; --smush-placeholder-aspect-ratio: 1200\/320;border-width: 0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/03a81989-e74d-4193-a86d-cfc342f3d98b.png\" alt=\"Audyt SEO\" width=\"1200\" height=\"320\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '03a81989-e74d-4193-a86d-cfc342f3d98b', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code --><\/p>\n<h2><strong>Co robi\u0107, by by\u0107 wysoko w Google?<\/strong><\/h2>\n<p>Zapewne wszyscy w\u0142a\u015bciciele stron internetowych po aktualizacji chc\u0105 zauwa\u017ca\u0107 tylko pozytywne zmiany na swoich witrynach. Masz w\u0142asn\u0105 stron\u0119 i dostrzegasz lepsze efekty? \u015awietnie! Nie zawsze jednak jest tak kolorowo.<\/p>\n<p>Je\u015bli zauwa\u017casz negatywne zmiany, to prawdopodobnie zastanawiasz si\u0119, co robi\u0107 dalej. <strong>Wskaz\u00f3wka Google dotycz\u0105ca powrotu do normalno\u015bci po g\u0142\u00f3wnych aktualizacjach jest prosta i zawsze taka sama: poprawiaj jako\u015b\u0107 swoich tre\u015bci<\/strong>.<\/p>\n<p>John Mueller z Google przekaza\u0142 w pa\u017adzierniku, \u017ce &#8220;w przypadku podstawowych aktualizacji firma nie skupia si\u0119 a\u017c tak bardzo na pojedynczych kwestiach, ale raczej na og\u00f3lnej przydatno\u015bci witryny. Mo\u017ce to obejmowa\u0107 takie rzeczy, jak u\u017cyteczno\u015b\u0107 czy reklamy na stronie, ale zasadniczo dotyczy to ca\u0142ej witryny<a href=\"#_ftn1\" name=\"_ftnref1\">[1]<\/a>.&#8221;<\/p>\n<p>Planuj\u0105c wi\u0119c dzia\u0142ania naprawcze po aktualizacji, nie nale\u017cy skupia\u0107 si\u0119 na poprawkach technicznych lub wprowadzaniu pojedynczych ulepsze\u0144, takich jak np. zmiana znacznik\u00f3w HTML. Trzeba natomiast przyj\u0105\u0107 kompleksowe podej\u015bcie do og\u00f3lnej poprawy witryny pod k\u0105tem <a href=\"https:\/\/wenet.pl\/oferta\/pozycjonowanie?utm_source=blog.wenet.pl&amp;utm_medium=artykul&amp;utm_campaign=aktualizacjaGoogle\">SEO<\/a> i jej u\u017cyteczno\u015bci, zaczynaj\u0105c w\u0142a\u015bnie od tre\u015bci.<\/p>\n<p>Dla wielu os\u00f3b mo\u017ce to by\u0107 trudne zadanie, dlatego w dzisiejszych czasach coraz cz\u0119\u015bciej korzysta si\u0119 z pomocy AI, czyli sztucznej inteligencji. Specjalne generatory tre\u015bci wykonuj\u0105 zadanie za ludzi. Czy jest to jednak dobre rozwi\u0105zanie? Ot\u00f3\u017c nie do ko\u0144ca. Warto dobrze zastanowi\u0107 si\u0119 przed wybraniem takiej drogi. Zdecydowanie lepsz\u0105 opcj\u0105 jest skorzystanie z pomocy do\u015bwiadczonych copywriter\u00f3w, kt\u00f3rzy pisz\u0105 skuteczne teksty na strony WWW.<\/p>\n<p><!--HubSpot Call-to-Action Code --><span id=\"hs-cta-wrapper-e5cebd04-33af-4f8e-875e-99f8f3009805\" class=\"hs-cta-wrapper\"><span id=\"hs-cta-e5cebd04-33af-4f8e-875e-99f8f3009805\" class=\"hs-cta-node hs-cta-e5cebd04-33af-4f8e-875e-99f8f3009805\"><!-- [if lte IE 8]>\n\n\n<div id=\"hs-cta-ie-element\"><\/div>\n\n\n<![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/e5cebd04-33af-4f8e-875e-99f8f3009805\"><img decoding=\"async\" id=\"hs-cta-img-e5cebd04-33af-4f8e-875e-99f8f3009805\" class=\"hs-cta-img colorbox-6170 lazyload\" style=\"border-width: 0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/e5cebd04-33af-4f8e-875e-99f8f3009805.png\" alt=\"Sprawd\u017a, jak Google ocenia Twoj\u0105 stron\u0119 &gt;&gt;&gt;\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, 'e5cebd04-33af-4f8e-875e-99f8f3009805', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code --><\/p>\n<h2><strong>Jak tre\u015bci generowane przez sztuczn\u0105 inteligencj\u0119 wp\u0142ywaj\u0105 na pozycj\u0119 strony?<\/strong><\/h2>\n<p>G\u0142\u00f3wne aktualizacje Google wp\u0142ywaj\u0105 w pewnym stopniu na wszystkie wyniki wyszukiwania, cho\u0107 w niekt\u00f3rych przypadkach wp\u0142yw ten mo\u017ce by\u0107 bardziej zauwa\u017calny ni\u017c w innych.<\/p>\n<p>Co prawda, jest jeszcze zbyt wcze\u015bnie, aby wyci\u0105ga\u0107 jednoznaczne wnioski, ale istniej\u0105 oznaki wskazuj\u0105ce na to, \u017ce <strong>witryny, kt\u00f3re zawieraj\u0105 tre\u015bci generowane przez sztuczn\u0105 inteligencj\u0119, zosta\u0142y szczeg\u00f3lnie mocno dotkni\u0119te po wprowadzeniu nowej aktualizacji<\/strong>. Niekt\u00f3rzy w\u0142a\u015bciciele witryn, kt\u00f3rzy korzystali z generator\u00f3w tre\u015bci AI, zd\u0105\u017cyli ju\u017c odnotowa\u0107 du\u017cy spadek ruchu na stronie.<\/p>\n<p>Warto jednak zaznaczy\u0107, \u017ce korzystanie z pomocy sztucznej inteligencji nie jest jednoznacznie z\u0142e i zakazane. Je\u015bli jednak ju\u017c decydujemy si\u0119 na takie rozwi\u0105zania, nale\u017cy robi\u0107 to z g\u0142ow\u0105 i u\u017cywa\u0107 ich we w\u0142a\u015bciwy spos\u00f3b. Na rynku s\u0105 dost\u0119pne te\u017c np. narz\u0119dzia, kt\u00f3re opieraj\u0105 si\u0119 na AI, a ich zadaniem jest przyk\u0142adowo sprawdzanie pisowni, gramatyki i nak\u0142adanie drobnej korekty na gotowe teksty.<\/p>\n<p><span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe class=\"youtube-player lazyload\" width=\"696\" height=\"392\" data-src=\"https:\/\/www.youtube.com\/embed\/nNTUymdqutQ?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=pl-PL&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" data-load-mode=\"1\"><\/iframe><\/span><\/p>\n<h2><strong>Co Google s\u0105dzi o tre\u015bciach tworzonych przez AI?<\/strong><\/h2>\n<p>Na og\u00f3\u0142 Google nie lubi si\u0119 ze sztuczn\u0105 inteligencj\u0105. Jak si\u0119 okazuje, Google twierdzi, \u017ce <strong>tre\u015bci generowane przez sztuczn\u0105 inteligencj\u0119 s\u0105 niezgodne z jego wytycznymi i s\u0105 traktowane jako spam w\u00f3wczas, gdy s\u0105 one u\u017cywane z zamiarem manipulowania wynikami wyszukiwania<\/strong>. Je\u015bli wi\u0119c po aktualizacji z zesz\u0142ego miesi\u0105ca zauwa\u017calny jest trend obni\u017cania w rankingu pozycji strony, kt\u00f3ra zawiera takie tre\u015bci, prawdopodobnie nie by\u0142y one u\u017cywane w spos\u00f3b zgodny z wytycznymi Google.<\/p>\n<p>By\u0107 mo\u017ce internetowy gigant coraz lepiej radzi sobie z identyfikacj\u0105 tre\u015bci AI i okre\u015bleniem, kiedy s\u0105 one wykorzystywane do manipulowania rankingami, a kiedy do dodawania warto\u015bci czy uzupe\u0142nienia tre\u015bci napisanych przez copywriter\u00f3w.<\/p>\n<p>Podsumowuj\u0105c, zdecydowanie nie zaleca si\u0119 polegania na tre\u015bciach generowanych przez sztuczn\u0105 inteligencj\u0119 do tego stopnia, aby systemy czy maszyny zast\u0105pi\u0142y ludzi. Warto tworzy\u0107 tre\u015bci samodzielnie i dba\u0107, aby by\u0142y przyjazne zar\u00f3wno dla u\u017cytkownik\u00f3w, jak i algorytm\u00f3w wyszukiwarki.<\/p>\n<p>Potrzebujesz pomocy przy tworzeniu warto\u015bciowych i merytorycznych tre\u015bci na Twoj\u0105 stron\u0119 WWW? A mo\u017ce szukasz firmy, kt\u00f3ra oferuje skuteczne pozycjonowanie stron internetowych? Skorzystaj z pomocy doradc\u00f3w internetowych <a href=\"https:\/\/wenet.pl\/?utm_source=blog.wenet.pl&amp;utm_medium=artykul&amp;utm_campaign=aktualizacjaGoogle\">WeNet<\/a>, kt\u00f3rzy maj\u0105 du\u017ce do\u015bwiadczenie w bran\u017cy marketingu internetowego. Specjali\u015bci zadbaj\u0105 o Twoj\u0105 widoczno\u015b\u0107 w sieci, pomog\u0105 Ci rozwija\u0107 Twoj\u0105 firm\u0119 w Internecie i zdoby\u0107 nowych klient\u00f3w.<\/p>\n<p><!--HubSpot Call-to-Action Code --><span id=\"hs-cta-wrapper-71ba370a-ce42-4813-83d4-7e1e98e966fe\" class=\"hs-cta-wrapper\"><span id=\"hs-cta-71ba370a-ce42-4813-83d4-7e1e98e966fe\" class=\"hs-cta-node hs-cta-71ba370a-ce42-4813-83d4-7e1e98e966fe\"><!-- [if lte IE 8]>\n\n\n<div id=\"hs-cta-ie-element\"><\/div>\n\n\n<![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/71ba370a-ce42-4813-83d4-7e1e98e966fe\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" id=\"hs-cta-img-71ba370a-ce42-4813-83d4-7e1e98e966fe\" class=\"hs-cta-img colorbox-6170 lazyload\" style=\"border-width: 0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/71ba370a-ce42-4813-83d4-7e1e98e966fe.png\" alt=\"Zr\u00f3b audyt SEO\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '71ba370a-ce42-4813-83d4-7e1e98e966fe', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code --><\/p>\n<p>Wejd\u017a na <a href=\"https:\/\/wenet.pl\/?utm_source=blog.wenet.pl&amp;utm_medium=artykul&amp;utm_campaign=aktualizacjaGoogle\">WeNet.pl<\/a> i zapoznaj si\u0119 z ofert\u0105. Zam\u00f3w darmow\u0105 wycen\u0119 i zadbaj o sukces swojej firmy.<\/p>\n<p>\u0179r\u00f3d\u0142o:<\/p>\n<p><a href=\"#_ftnref1\" name=\"_ftn1\">[1]<\/a><a href=\"https:\/\/www.searchenginejournal.com\/google-may-2022-core-update-complete\/453731\/\">\u00a0\u00a0\u00a0\u00a0 https:\/\/www.searchenginejournal.com\/google-may-2022-core-update-complete\/453731\/<\/a><\/p><div class=\"scbqm69f2b72c6891d\" ><!-- Komunikacja z klientem -->\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-8265bd58-ea47-4c6a-9f25-dd290dd6f8c8\"><span class=\"hs-cta-node hs-cta-8265bd58-ea47-4c6a-9f25-dd290dd6f8c8\" id=\"hs-cta-8265bd58-ea47-4c6a-9f25-dd290dd6f8c8\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/8265bd58-ea47-4c6a-9f25-dd290dd6f8c8\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-6170 lazyload\" id=\"hs-cta-img-8265bd58-ea47-4c6a-9f25-dd290dd6f8c8\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/8265bd58-ea47-4c6a-9f25-dd290dd6f8c8.png\"  alt=\"Nowe wezwanie do dzia\u0142ania\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '8265bd58-ea47-4c6a-9f25-dd290dd6f8c8', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.scbqm69f2b72c6891d {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.scbqm69f2b72c6891d {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.scbqm69f2b72c6891d {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.scbqm69f2b72c6891d {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.scbqm69f2b72c6891d {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"bhhsi69f2b72c68871\" ><!-- Email Marketing -->\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-08eb5d7e-b5b4-457b-9ce5-ceff89d6b956\"><span class=\"hs-cta-node hs-cta-08eb5d7e-b5b4-457b-9ce5-ceff89d6b956\" id=\"hs-cta-08eb5d7e-b5b4-457b-9ce5-ceff89d6b956\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/08eb5d7e-b5b4-457b-9ce5-ceff89d6b956\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-6170 lazyload\" id=\"hs-cta-img-08eb5d7e-b5b4-457b-9ce5-ceff89d6b956\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/08eb5d7e-b5b4-457b-9ce5-ceff89d6b956.png\"  alt=\"Nowe wezwanie do dzia\u0142ania\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '08eb5d7e-b5b4-457b-9ce5-ceff89d6b956', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); 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<\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.vxqia69f2b72c65f8a {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.vxqia69f2b72c65f8a {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.vxqia69f2b72c65f8a {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.vxqia69f2b72c65f8a {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.vxqia69f2b72c65f8a {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"vusol69f2b72c65f0d\" ><!-- Video -->\n\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-d5317067-b35b-4752-8a1e-3ef0d70566f6\"><span class=\"hs-cta-node hs-cta-d5317067-b35b-4752-8a1e-3ef0d70566f6\" id=\"hs-cta-d5317067-b35b-4752-8a1e-3ef0d70566f6\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/d5317067-b35b-4752-8a1e-3ef0d70566f6\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-6170 lazyload\" id=\"hs-cta-img-d5317067-b35b-4752-8a1e-3ef0d70566f6\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/d5317067-b35b-4752-8a1e-3ef0d70566f6.png\"  alt=\"e-book 18 wskaz\u00f3wek, kt\u00f3re rozwin\u0105 Tw\u00f3j kana\u0142 na YouTube\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, 'd5317067-b35b-4752-8a1e-3ef0d70566f6', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); 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<\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.kvjqj69f2b72c65e93 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.kvjqj69f2b72c65e93 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.kvjqj69f2b72c65e93 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.kvjqj69f2b72c65e93 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.kvjqj69f2b72c65e93 {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"ezbxe69f2b72c65e15\" ><!-- Strategia marketingowa -->\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-9d4aa58d-1ab7-4301-b000-ac3d639abc98\"><span class=\"hs-cta-node hs-cta-9d4aa58d-1ab7-4301-b000-ac3d639abc98\" id=\"hs-cta-9d4aa58d-1ab7-4301-b000-ac3d639abc98\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/9d4aa58d-1ab7-4301-b000-ac3d639abc98\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-6170 lazyload\" id=\"hs-cta-img-9d4aa58d-1ab7-4301-b000-ac3d639abc98\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/9d4aa58d-1ab7-4301-b000-ac3d639abc98.png\"  alt=\"Nowe wezwanie do dzia\u0142ania\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '9d4aa58d-1ab7-4301-b000-ac3d639abc98', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.ezbxe69f2b72c65e15 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.ezbxe69f2b72c65e15 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.ezbxe69f2b72c65e15 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.ezbxe69f2b72c65e15 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.ezbxe69f2b72c65e15 {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"oldrm69f2b72c65d9c\" ><!-- Social Media -->\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-387c3571-1376-4b17-bb02-3ee7c0d54013\"><span class=\"hs-cta-node hs-cta-387c3571-1376-4b17-bb02-3ee7c0d54013\" id=\"hs-cta-387c3571-1376-4b17-bb02-3ee7c0d54013\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/387c3571-1376-4b17-bb02-3ee7c0d54013\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-6170 lazyload\" id=\"hs-cta-img-387c3571-1376-4b17-bb02-3ee7c0d54013\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/387c3571-1376-4b17-bb02-3ee7c0d54013.png\"  alt=\"Nowe wezwanie do dzia\u0142ania\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '387c3571-1376-4b17-bb02-3ee7c0d54013', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); 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<\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n            <\/div><\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.moqzx69f2b72c65b78 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.moqzx69f2b72c65b78 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.moqzx69f2b72c65b78 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.moqzx69f2b72c65b78 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.moqzx69f2b72c65b78 {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n\n\n\n<div class=\"kk-star-ratings kksr-auto kksr-align-left kksr-valign-bottom\"\n    data-payload='{&quot;align&quot;:&quot;left&quot;,&quot;id&quot;:&quot;6170&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;bottom&quot;,&quot;ignore&quot;:&quot;&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;class&quot;:&quot;&quot;,&quot;count&quot;:&quot;3&quot;,&quot;legendonly&quot;:&quot;&quot;,&quot;readonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;2.3&quot;,&quot;starsonly&quot;:&quot;&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;5&quot;,&quot;greet&quot;:&quot;Rate this post&quot;,&quot;legend&quot;:&quot;2.3\\\/5 - (3 ocena)&quot;,&quot;size&quot;:&quot;22&quot;,&quot;title&quot;:&quot;Jako\u015b\u0107 tre\u015bci ma znaczenie! G\u0142\u00f3wna aktualizacja algorytmu Google z maja&quot;,&quot;width&quot;:&quot;59.6&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} ocena)&quot;,&quot;font_factor&quot;:&quot;1.25&quot;}'>\n            \n<div class=\"kksr-stars\">\n    \n<div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n    <\/div>\n    \n<div class=\"kksr-stars-active\" style=\"width: 59.6px;\">\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n                \n\n<div class=\"kksr-legend\" style=\"font-size: 17.6px;\">\n            2.3\/5 - (3 ocena)    <\/div>\n    <\/div>\n","protected":false},"excerpt":{"rendered":"<p>Jeste\u015b w\u0142a\u015bcicielem strony internetowej i chcesz, by zajmowa\u0142a wysokie pozycje w wyszukiwarce? Musisz by\u0107 na bie\u017c\u0105co ze zmianami. Na pocz\u0105tku czerwca firma Google zako\u0144czy\u0142a wdra\u017canie g\u0142\u00f3wnej aktualizacji algorytmu. Przeczytaj nasz artyku\u0142 i sprawd\u017a, czego dotyczy aktualizacja. Dowiedz si\u0119, co zrobi\u0107, aby dostrzec wy\u0142\u0105cznie pozytywne zmiany na w\u0142asnej witrynie. Zadbaj o wysokiej jako\u015bci tre\u015bci i zyskaj [&hellip;]<\/p>\n","protected":false},"author":101033,"featured_media":6171,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[40],"tags":[28,145,350,54,101,85,143,466,26,177,38,95,344,124,144,83,29,59,132],"class_list":["post-6170","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo-copywriting","tag-algorytm-google","tag-blog","tag-ciekawostka","tag-ciekawostki-2","tag-content-marketing","tag-copywriting","tag-e-commerce","tag-e-sklep","tag-google","tag-marketing-w-sieci","tag-optymalizacja-seo","tag-porady-seo","tag-search-algorithm-update","tag-seo-pozycjonowanie","tag-sklep-internetowy","tag-strony-www","tag-wyniki-wyszukiwania","tag-wyszukiwarka-google-2","tag-zmiany-w-google"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Jako\u015b\u0107 tre\u015bci ma znaczenie! G\u0142\u00f3wna aktualizacja algorytmu Google z maja - WeNet<\/title>\n<meta name=\"description\" content=\"Na pocz\u0105tku czerwca firma Google zako\u0144czy\u0142a wdra\u017canie g\u0142\u00f3wnej aktualizacji algorytmu. Przeczytaj nasz artyku\u0142 i sprawd\u017a, czego dotyczy aktualizacja. Dowiedz si\u0119, co zrobi\u0107, aby dostrzec wy\u0142\u0105cznie pozytywne zmiany na w\u0142asnej witrynie. Zadbaj o wysokiej jako\u015bci tre\u015bci i zyskaj lepsz\u0105 widoczno\u015b\u0107 w sieci.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wenet.pl\/blog\/6170\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jako\u015b\u0107 tre\u015bci ma znaczenie! G\u0142\u00f3wna aktualizacja algorytmu Google z maja\" \/>\n<meta property=\"og:description\" content=\"Na pocz\u0105tku czerwca firma Google zako\u0144czy\u0142a wdra\u017canie g\u0142\u00f3wnej aktualizacji algorytmu. Przeczytaj nasz artyku\u0142 i sprawd\u017a, czego dotyczy aktualizacja. Dowiedz si\u0119, co zrobi\u0107, aby dostrzec wy\u0142\u0105cznie pozytywne zmiany na w\u0142asnej witrynie. 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