{"id":8750,"date":"2023-08-22T16:39:58","date_gmt":"2023-08-22T14:39:58","guid":{"rendered":"https:\/\/wenet.pl\/blog\/?p=8750"},"modified":"2023-08-30T16:38:00","modified_gmt":"2023-08-30T14:38:00","slug":"metody-smart-i-smarter-na-czym-polegaja","status":"publish","type":"post","link":"https:\/\/wenet.pl\/blog\/metody-smart-i-smarter-na-czym-polegaja\/","title":{"rendered":"Metody SMART i SMARTER \u2013 na czym polegaj\u0105?"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1080\" height=\"720\" data-src=\"https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/08\/Metody-SMART-i-SMARTER\u2013na-czym-polegaja.jpg\" alt=\"Metody SMART i SMARTER co to jest\" class=\"wp-image-8751 colorbox-8750 lazyload\" data-srcset=\"https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/08\/Metody-SMART-i-SMARTER\u2013na-czym-polegaja.jpg 1080w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/08\/Metody-SMART-i-SMARTER\u2013na-czym-polegaja-450x300.jpg 450w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/08\/Metody-SMART-i-SMARTER\u2013na-czym-polegaja-200x133.jpg 200w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/08\/Metody-SMART-i-SMARTER\u2013na-czym-polegaja-768x512.jpg 768w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/08\/Metody-SMART-i-SMARTER\u2013na-czym-polegaja-696x464.jpg 696w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/08\/Metody-SMART-i-SMARTER\u2013na-czym-polegaja-1068x712.jpg 1068w, https:\/\/wenet.pl\/blog\/wp-content\/uploads\/2023\/08\/Metody-SMART-i-SMARTER\u2013na-czym-polegaja-630x420.jpg 630w\" data-sizes=\"(max-width: 1080px) 100vw, 1080px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1080px; --smush-placeholder-aspect-ratio: 1080\/720;\" \/><\/figure>\n\n\n\n<p><strong>Wyznaczanie cel\u00f3w pomaga osi\u0105gn\u0105\u0107 sukces zar\u00f3wno w biznesie, jak i w \u017cyciu prywatnym. Ich umiej\u0119tne formu\u0142owanie dodaje motywacji do dzia\u0142ania i wspiera rozw\u00f3j. Proces ten powinien by\u0107 jednak dok\u0142adnie przemy\u015blany. Jak planowa\u0107 efektywne dzia\u0142ania i d\u0105\u017cy\u0107 do wytrwa\u0142ej realizacji wyznaczonego celu? Z pomoc\u0105 przychodzi tu technika SMART oraz jej rozszerzenie, czyli SMARTER. Co oznaczaj\u0105 te skr\u00f3ty? Wyja\u015bniamy w artykule. Przeczytaj i sprawd\u017a, na czym polega metoda SMART i jak j\u0105 zastosowa\u0107. Dowiedz si\u0119, jak wyznacza\u0107 cele metod\u0105 SMART i dlaczego warto to robi\u0107.<\/strong><\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-white ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Spis tre\u015bci<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Prze\u0142\u0105cznik Spisu Tre\u015bci\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #0a0a0a;color:#0a0a0a\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #0a0a0a;color:#0a0a0a\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/wenet.pl\/blog\/metody-smart-i-smarter-na-czym-polegaja\/#Co_oznacza_skrot_SMART\" >Co oznacza skr\u00f3t SMART?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/wenet.pl\/blog\/metody-smart-i-smarter-na-czym-polegaja\/#Zasada_SMART_czyli_sztuka_formulowania_celow\" >Zasada SMART, czyli sztuka formu\u0142owania cel\u00f3w<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/wenet.pl\/blog\/metody-smart-i-smarter-na-czym-polegaja\/#Metoda_SMART_%E2%80%93_dlaczego_warto_wyznaczac_sobie_cele\" >Metoda SMART \u2013 dlaczego warto wyznacza\u0107 sobie cele?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/wenet.pl\/blog\/metody-smart-i-smarter-na-czym-polegaja\/#Jakie_sa_zalozenia_metody_SMART\" >Jakie s\u0105 za\u0142o\u017cenia metody SMART?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/wenet.pl\/blog\/metody-smart-i-smarter-na-czym-polegaja\/#Jakie_korzysci_daje_technika_SMART\" >Jakie korzy\u015bci daje technika SMART?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/wenet.pl\/blog\/metody-smart-i-smarter-na-czym-polegaja\/#Rozszerzona_metoda_SMART_czyli_SMARTER\" >Rozszerzona metoda SMART, czyli SMARTER<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/wenet.pl\/blog\/metody-smart-i-smarter-na-czym-polegaja\/#Technika_SMART_jako_sposob_na_skuteczne_wyznaczanie_celow\" >Technika SMART jako spos\u00f3b na skuteczne wyznaczanie cel\u00f3w<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Co_oznacza_skrot_SMART\"><\/span><strong>Co oznacza skr\u00f3t SMART?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>SMART to metoda wyznaczania cel\u00f3w. Akronim ten pochodzi od pi\u0119ciu angielskich s\u0142\u00f3w, kt\u00f3rymi s\u0105:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>S<\/strong>pecific (sprecyzowany, konkretny),<\/li>\n\n\n\n<li><strong>M<\/strong>easurable (mierzalny),<\/li>\n\n\n\n<li><strong>A<\/strong>ttractive (atrakcyjny),<\/li>\n\n\n\n<li><strong>R<\/strong>ealistic (realny),<\/li>\n\n\n\n<li><strong>T<\/strong>ime-bound (terminowy, okre\u015blony czasowo).<\/li>\n<\/ul>\n\n\n\n<p>Cechy te wskazuj\u0105, jakie powinny by\u0107 efektywne cele.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Zasada_SMART_czyli_sztuka_formulowania_celow\"><\/span><strong>Zasada SMART, czyli sztuka formu\u0142owania cel\u00f3w<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Metoda SMART pomaga w osi\u0105ganiu zamierzonych cel\u00f3w. Poszczeg\u00f3lne s\u0142owa w rozwini\u0119tym skr\u00f3cie SMART oznaczaj\u0105 cechy, jakie powinien mie\u0107 dobrze sprecyzowany, ,,sprytny&#8221; i inteligentny cel.<\/p>\n\n\n\n<p>Model SMART jest uniwersalny i mo\u017ce by\u0107 stosowany w r\u00f3\u017cnych dziedzinach \u017cycia, takich jak biznes i przedsi\u0119biorczo\u015b\u0107, edukacja, sport czy prywatne cele. Metod\u0119 t\u0119 stosuje wielu w\u0142a\u015bcicieli firm, aby planowa\u0107 skuteczn\u0105 strategi\u0119 i rozwija\u0107 swoj\u0105 dzia\u0142alno\u015b\u0107 (metoda SMART w marketingu i biznesie to cz\u0119sto klucz do sukcesu).<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Metoda_SMART_%E2%80%93_dlaczego_warto_wyznaczac_sobie_cele\"><\/span><strong>Metoda SMART \u2013 dlaczego warto wyznacza\u0107 sobie cele?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Wyznaczanie cel\u00f3w jest kluczowe dla naszego sukcesu zar\u00f3wno w \u017cyciu zawodowym, jak i osobistym. Pozwala skupi\u0107 si\u0119 na tym, co jest naprawd\u0119 wa\u017cne, dok\u0142adniej okre\u015bli\u0107 kierunek rozwoju, rozwija\u0107 swoje umiej\u0119tno\u015bci i ostatecznie osi\u0105gn\u0105\u0107 wi\u0119ksz\u0105 satysfakcj\u0119 z \u017cycia czy pracy. Dlatego warto zawsze mie\u0107 jasno okre\u015blone cele przed oczami i dzia\u0142a\u0107 systematycznie, aby je osi\u0105gn\u0105\u0107.<\/p>\n\n\n\n<p>Chcesz rozwija\u0107 sw\u00f3j biznes oraz dba\u0107 o w\u0142asny rozw\u00f3j osobisty? Wyznaczaj inteligentne cele za pomoc\u0105 regu\u0142y SMART. Zastanawiasz si\u0119, jak to zrobi\u0107? Podpowiadamy w dalszej cz\u0119\u015bci artyku\u0142u.<\/p>\n\n\n\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-8782d30a-465c-49ee-8ad9-826c889fab51\"><span class=\"hs-cta-node hs-cta-8782d30a-465c-49ee-8ad9-826c889fab51\" id=\"hs-cta-8782d30a-465c-49ee-8ad9-826c889fab51\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/8782d30a-465c-49ee-8ad9-826c889fab51\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"hs-cta-img colorbox-8750 lazyload\" id=\"hs-cta-img-8782d30a-465c-49ee-8ad9-826c889fab51\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/8782d30a-465c-49ee-8ad9-826c889fab51.png\"  alt=\"Promocja firmy na lokalnym rynku? Rozpocznij ju\u017c teraz &gt;&gt;&gt;\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '8782d30a-465c-49ee-8ad9-826c889fab51', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Jakie_sa_zalozenia_metody_SMART\"><\/span><strong>Jakie s\u0105 za\u0142o\u017cenia metody SMART?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Co wyr\u00f3\u017cnia inteligentne cele SMART? Co dok\u0142adnie oznaczaj\u0105 poszczeg\u00f3lne cechy? Wyja\u015bniamy poni\u017cej.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>S \u2013 specific \u2013 cel konkretny <\/strong>\u2013 cel powinien by\u0107 jasno zdefiniowany i precyzyjny. Nie mo\u017ce zawiera\u0107 og\u00f3lnik\u00f3w, a jednoznacznie okre\u015bla\u0107, co chcemy osi\u0105gn\u0105\u0107. Przyk\u0142ad celu SMART: zamiast \u201eChc\u0119 zwi\u0119kszy\u0107 sprzeda\u017c\u201d lepiej sformu\u0142owa\u0107 \u201eChc\u0119 do ko\u0144ca roku zwi\u0119kszy\u0107 sprzeda\u017c naszych produkt\u00f3w o 15%\u2019\u2019.<\/li>\n\n\n\n<li><strong>M \u2013 measurable \u2013 cel mierzalny<\/strong> \u2013 cel SMART musi by\u0107 te\u017c mierzalny, aby\u015bmy mogli \u015bledzi\u0107 post\u0119py i ocenia\u0107, czy osi\u0105gamy zamierzone cele. Przyk\u0142ad: Zamiast \u201eChc\u0119 poprawi\u0107 swoje umiej\u0119tno\u015bci j\u0119zykowe\u201d lepiej sprecyzowa\u0107 \u201eChc\u0119 zwi\u0119kszy\u0107 swoje s\u0142ownictwo o 1000 s\u0142\u00f3w w ci\u0105gu 3 miesi\u0119cy poprzez codzienn\u0105 nauk\u0119\u201d.<\/li>\n\n\n\n<li><strong>A \u2013 attractive \u2013 cel atrakcyjny<\/strong> \u2013 cel powinien stanowi\u0107 wyzwanie, a jego osi\u0105gni\u0119cie ma przynosi\u0107 korzy\u015bci i satysfakcj\u0119. Najlepiej te\u017c, je\u015bli nie jest zbyt \u0142atwy. Powinien wymaga\u0107 po\u015bwi\u0119ce\u0144 i czasu. W\u00f3wczas osi\u0105gni\u0119cie celu b\u0119dzie sprawia\u0107 jeszcze wi\u0119ksz\u0105 rado\u015b\u0107. Przyk\u0142ad: ,,Naucz\u0119 si\u0119 j\u0119zyka angielskiego, \u017ceby dosta\u0107 w pracy podwy\u017ck\u0119\u2019\u2019.<\/li>\n\n\n\n<li><strong>R \u2013 realistic \u2013 cel realny<\/strong> <strong>\/ cel osi\u0105galny<\/strong> \u2013 podczas planowania powinni\u015bmy wzi\u0105\u0107 pod uwag\u0119 te\u017c nasze umiej\u0119tno\u015bci, mo\u017cliwo\u015bci, czas oraz zasoby, jakie mamy do dyspozycji. Przyk\u0142ad: zamiast \u201eChc\u0119 zosta\u0107 mistrzem \u015bwiata w tenisie\u201d (jest to nierealne marzenie) lepiej sformu\u0142owa\u0107 \u201eChc\u0119 poprawi\u0107 swoje umiej\u0119tno\u015bci tenisowe i w ci\u0105gu roku zdoby\u0107 3 miejsce w turnieju lokalnym\u201d.<\/li>\n\n\n\n<li><strong>T \u2013 time-bound \u2013 cel terminowy \/ okre\u015blony czasowo <\/strong>\u2013 cel powinien by\u0107 r\u00f3wnie\u017c okre\u015blony czasowo, aby\u015bmy mieli jasno wyznaczony termin wykonania zadania. To zwi\u0119ksza mobilizacj\u0119 do dzia\u0142ania i zapobiega odk\u0142adaniu realizacji celu na p\u00f3\u017aniej. Przyk\u0142ad: zamiast \u201eChc\u0119 nauczy\u0107 si\u0119 nowego j\u0119zyka\u201d lepiej sformu\u0142owa\u0107 \u201eChc\u0119 nauczy\u0107 si\u0119 j\u0119zyka hiszpa\u0144skiego na poziomie komunikatywnym do ko\u0144ca roku\u2019\u2019.<\/li>\n<\/ul>\n\n\n\n<p>Technika SMART to skuteczne narz\u0119dzie, kt\u00f3re pozwala na osi\u0105ganie cel\u00f3w w spos\u00f3b efektywny i zorganizowany. Dzi\u0119ki celom SMART mo\u017cemy unikn\u0105\u0107 og\u00f3lnik\u00f3w, a za to okre\u015bli\u0107 jasno, co chcemy osi\u0105gn\u0105\u0107 oraz \u015bledzi\u0107 post\u0119py w realizacji dzia\u0142a\u0144.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Jakie_korzysci_daje_technika_SMART\"><\/span><strong>Jakie korzy\u015bci daje technika SMART?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Dlaczego zasada SMART jest godna polecenia? Dlaczego warto j\u0105 wykorzystywa\u0107? Jedn\u0105 z korzy\u015bci jest zwi\u0119kszenie efektywno\u015bci dzia\u0142a\u0144. <strong>Dzi\u0119ki konkretnie okre\u015blonym i mierzalnym celom \u0142atwiej jest zorganizowa\u0107 swoj\u0105 prac\u0119 i skoncentrowa\u0107 si\u0119 na realizacji najwa\u017cniejszych zada\u0144<\/strong>. W rezultacie osi\u0105ga si\u0119 lepsze wyniki, a czas potrzebny na wykonanie pracy znacznie si\u0119 skraca.<\/p>\n\n\n\n<p>Kolejn\u0105 korzy\u015bci\u0105 jest motywacja do dzia\u0142ania. Jasno okre\u015blone cele s\u0105 bardziej atrakcyjne dla pracownik\u00f3w, poniewa\u017c wiedz\u0105, co dok\u0142adnie maj\u0105 osi\u0105gn\u0105\u0107 i kiedy. Dzi\u0119ki temu czuj\u0105 si\u0119 bardziej zaanga\u017cowani w prac\u0119 i ch\u0119tniej podejmuj\u0105 wyzwania.<\/p>\n\n\n\n<p>Metodyka SMART pozwala r\u00f3wnie\u017c na lepsze planowanie dzia\u0142a\u0144 oraz na szybk\u0105 reakcj\u0119 na zmiany. Konkretne cele u\u0142atwiaj\u0105 przewidywanie problem\u00f3w i planowanie dzia\u0142a\u0144 zapobiegawczych. Co wi\u0119cej, dzi\u0119ki ograniczonemu czasowo charakterowi cel\u00f3w, mo\u017cna szybko reagowa\u0107 na zmiany w \u015brodowisku biznesowym i dostosowywa\u0107 swoje dzia\u0142ania do nowych warunk\u00f3w.<\/p>\n\n\n\n<p>Wa\u017cnym aspektem jest tak\u017ce mo\u017cliwo\u015b\u0107 dok\u0142adnej oceny post\u0119p\u00f3w. Dzi\u0119ki wymiarowi mierzalnemu mo\u017cna na bie\u017c\u0105co monitorowa\u0107 post\u0119py w realizacji cel\u00f3w i w razie potrzeby wprowadza\u0107 korekty. Takie podej\u015bcie pozwala na osi\u0105ganie coraz lepszych wynik\u00f3w i zapobiega powtarzaniu b\u0142\u0119d\u00f3w w przysz\u0142o\u015bci.<\/p>\n\n\n\n<p>Podsumowuj\u0105c, zasada SMART u\u0142atwia planowanie cel\u00f3w i zarz\u0105dzanie celami. Stosuj\u0105c metod\u0119 SMART, szybciej osi\u0105gniesz to, co masz w planach.<\/p>\n\n\n\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-c06270c0-e761-476a-87e6-cbf1412c90e5\"><span class=\"hs-cta-node hs-cta-c06270c0-e761-476a-87e6-cbf1412c90e5\" id=\"hs-cta-c06270c0-e761-476a-87e6-cbf1412c90e5\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/c06270c0-e761-476a-87e6-cbf1412c90e5\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"hs-cta-img colorbox-8750 lazyload\" id=\"hs-cta-img-c06270c0-e761-476a-87e6-cbf1412c90e5\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/c06270c0-e761-476a-87e6-cbf1412c90e5.png\"  alt=\"marketing_lokalny\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, 'c06270c0-e761-476a-87e6-cbf1412c90e5', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Rozszerzona_metoda_SMART_czyli_SMARTER\"><\/span><strong>Rozszerzona metoda SMART, czyli SMARTER<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Koncepcja SMART ma tak\u017ce swoje rozszerzenie, czyli metod\u0119 SMARTER. Zastanawiasz si\u0119, co oznacza ko\u0144cowe -ER? Jakie s\u0105 cele SMART(ER)? Wyja\u015bniamy!<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>E \u2013 exciting \u2013 ekscytuj\u0105cy <\/strong>\u2013 gdy cel jest ekscytuj\u0105cy, to \u0142atwiej jest do niego d\u0105\u017cy\u0107. Dzi\u0119ki temu mamy wi\u0119ksz\u0105 motywacj\u0119 oraz wi\u0119cej energii i ch\u0119ci, aby prowadzi\u0107 aktywne dzia\u0142ania.<\/li>\n\n\n\n<li><strong>R \u2013 recorded \u2013 zapisany <\/strong>\u2013 wa\u017cne jest, aby zapisa\u0107 sw\u00f3j cel. Mo\u017cna do tego wykorzysta\u0107 kartk\u0119 papieru, kalendarz lub aplikacj\u0119 w telefonie. Dzi\u0119ki temu nie zapomnimy o swoich zadaniach.<\/li>\n<\/ul>\n\n\n\n<p>Pami\u0119taj, \u017ce analiza SMART, a w rozwini\u0119ciu SMARTER (metoda SMART rozszerzona) znacznie u\u0142atwia wyznaczanie i realizowanie cel\u00f3w. Dzi\u0119ki tej metodzie mo\u017cna zyska\u0107 motywacj\u0119 do dzia\u0142ania i zwi\u0119kszy\u0107 swoje zaanga\u017cowanie, co skutkuje sukcesem.<\/p>\n\n\n\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-6598b816-249c-411d-abb1-65d7e306b7eb\"><span class=\"hs-cta-node hs-cta-6598b816-249c-411d-abb1-65d7e306b7eb\" id=\"hs-cta-6598b816-249c-411d-abb1-65d7e306b7eb\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/6598b816-249c-411d-abb1-65d7e306b7eb\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"hs-cta-img colorbox-8750 lazyload\" id=\"hs-cta-img-6598b816-249c-411d-abb1-65d7e306b7eb\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/6598b816-249c-411d-abb1-65d7e306b7eb.png\"  alt=\"Promuj swoj\u0105 firm\u0119\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '6598b816-249c-411d-abb1-65d7e306b7eb', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Technika_SMART_jako_sposob_na_skuteczne_wyznaczanie_celow\"><\/span><strong>Technika SMART jako spos\u00f3b na skuteczne wyznaczanie cel\u00f3w<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Chcesz skutecznie realizowa\u0107 swoje plany, cele biznesowe, postanowienia i zamierzenia? Ustal sobie cele SMART. Wiesz ju\u017c, na czym to polega. Pozna\u0142e\u015b te\u017c przyk\u0142ady metody SMART. Czas wi\u0119c wykorzysta\u0107 t\u0119 technik\u0119.<\/p>\n\n\n\n<p>Podsumowuj\u0105c, metoda SMART i metoda SMARTER to narz\u0119dzie, kt\u00f3re warto stosowa\u0107 w codziennej pracy. Pomaga wyznacza\u0107 cele efektywne &#8211; jasne, konkretne i osi\u0105galne. Pozwala te\u017c je skutecznie realizowa\u0107. Dzi\u0119ki temu zwi\u0119ksza si\u0119 efektywno\u015b\u0107 dzia\u0142a\u0144, motywacja do pracy oraz mo\u017cliwo\u015b\u0107 szybkiej reakcji na zmiany.<\/p><div class=\"jgare69f2cc48942e0\" ><!-- Komunikacja z klientem -->\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-8265bd58-ea47-4c6a-9f25-dd290dd6f8c8\"><span class=\"hs-cta-node hs-cta-8265bd58-ea47-4c6a-9f25-dd290dd6f8c8\" id=\"hs-cta-8265bd58-ea47-4c6a-9f25-dd290dd6f8c8\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/8265bd58-ea47-4c6a-9f25-dd290dd6f8c8\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-8750 lazyload\" id=\"hs-cta-img-8265bd58-ea47-4c6a-9f25-dd290dd6f8c8\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/8265bd58-ea47-4c6a-9f25-dd290dd6f8c8.png\"  alt=\"Nowe wezwanie do dzia\u0142ania\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '8265bd58-ea47-4c6a-9f25-dd290dd6f8c8', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); 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<\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.gnkhg69f2cc489203d {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.gnkhg69f2cc489203d {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.gnkhg69f2cc489203d {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.gnkhg69f2cc489203d {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.gnkhg69f2cc489203d {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"ezlvt69f2cc4891fa6\" ><!-- Strategia marketingowa -->\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-9d4aa58d-1ab7-4301-b000-ac3d639abc98\"><span class=\"hs-cta-node hs-cta-9d4aa58d-1ab7-4301-b000-ac3d639abc98\" id=\"hs-cta-9d4aa58d-1ab7-4301-b000-ac3d639abc98\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/9d4aa58d-1ab7-4301-b000-ac3d639abc98\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-8750 lazyload\" id=\"hs-cta-img-9d4aa58d-1ab7-4301-b000-ac3d639abc98\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/9d4aa58d-1ab7-4301-b000-ac3d639abc98.png\"  alt=\"Nowe wezwanie do dzia\u0142ania\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '9d4aa58d-1ab7-4301-b000-ac3d639abc98', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.ezlvt69f2cc4891fa6 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.ezlvt69f2cc4891fa6 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.ezlvt69f2cc4891fa6 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.ezlvt69f2cc4891fa6 {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.ezlvt69f2cc4891fa6 {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"vsjbh69f2cc4891f1b\" ><!-- Social Media -->\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-387c3571-1376-4b17-bb02-3ee7c0d54013\"><span class=\"hs-cta-node hs-cta-387c3571-1376-4b17-bb02-3ee7c0d54013\" id=\"hs-cta-387c3571-1376-4b17-bb02-3ee7c0d54013\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/387c3571-1376-4b17-bb02-3ee7c0d54013\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-8750 lazyload\" id=\"hs-cta-img-387c3571-1376-4b17-bb02-3ee7c0d54013\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/387c3571-1376-4b17-bb02-3ee7c0d54013.png\"  alt=\"Nowe wezwanie do dzia\u0142ania\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '387c3571-1376-4b17-bb02-3ee7c0d54013', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.vsjbh69f2cc4891f1b {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.vsjbh69f2cc4891f1b {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.vsjbh69f2cc4891f1b {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.vsjbh69f2cc4891f1b {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.vsjbh69f2cc4891f1b {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"esvck69f2cc4891e9d\" ><!-- Copywriting -->\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-0d4fb5f3-b88d-4456-a7be-207e7a27d1d8\"><span class=\"hs-cta-node hs-cta-0d4fb5f3-b88d-4456-a7be-207e7a27d1d8\" id=\"hs-cta-0d4fb5f3-b88d-4456-a7be-207e7a27d1d8\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/0d4fb5f3-b88d-4456-a7be-207e7a27d1d8\" target=\"_blank\" rel=\"noopener, nofollow\"><img class=\"hs-cta-img colorbox-8750 lazyload\" id=\"hs-cta-img-0d4fb5f3-b88d-4456-a7be-207e7a27d1d8\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/0d4fb5f3-b88d-4456-a7be-207e7a27d1d8.png\"  alt=\"e-book Jak tworzy\u0107 tre\u015bci, kt\u00f3re przyci\u0105gn\u0105 Twoich klient\u00f3w\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '0d4fb5f3-b88d-4456-a7be-207e7a27d1d8', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div><style type=\"text\/css\">\r\n@media screen and (min-width: 1201px) {\r\n.esvck69f2cc4891e9d {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 993px) and (max-width: 1200px) {\r\n.esvck69f2cc4891e9d {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 769px) and (max-width: 992px) {\r\n.esvck69f2cc4891e9d {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (min-width: 768px) and (max-width: 768px) {\r\n.esvck69f2cc4891e9d {\r\ndisplay: block;\r\n}\r\n}\r\n@media screen and (max-width: 767px) {\r\n.esvck69f2cc4891e9d {\r\ndisplay: block;\r\n}\r\n}\r\n<\/style>\r\n<div class=\"hyfcz69f2cc4891e27\" ><!-- SEO1 -->\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-2e440e3a-91d6-4b6d-8268-289ea3a8329b\"><span class=\"hs-cta-node hs-cta-2e440e3a-91d6-4b6d-8268-289ea3a8329b\" id=\"hs-cta-2e440e3a-91d6-4b6d-8268-289ea3a8329b\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/hubspot-cta-redirect-eu1-prod.s3.amazonaws.com\/cta\/redirect\/25646044\/2e440e3a-91d6-4b6d-8268-289ea3a8329b\" target=\"_blank\" rel=\"noopener\"><img class=\"hs-cta-img colorbox-8750 lazyload\" id=\"hs-cta-img-2e440e3a-91d6-4b6d-8268-289ea3a8329b\" style=\"border-width:0px;\" data-src=\"https:\/\/hubspot-no-cache-eu1-prod.s3.amazonaws.com\/cta\/default\/25646044\/2e440e3a-91d6-4b6d-8268-289ea3a8329b.png\"  alt=\"e-book SEO lokalne od A do Z\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js-eu1.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(25646044, '2e440e3a-91d6-4b6d-8268-289ea3a8329b', {\"useNewLoader\":\"true\",\"region\":\"eu1\"}); 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